Hit a artistic rut and wish some contemporary TikTok concepts?
We’ve bought you coated!
On this weblog publish, you’ll discover 10 simple TikTok concepts you should use to your model or enterprise immediately.
If video is extra your model, try our YouTube video with 5 TikTok concepts to publish:
10 Simple TikTok Content material Concepts to Swimsuit Each Model
Whereas being artistic on TikTok and hopping on new developments is a superb technique, creating evergreen content material is a surefire technique to hold your group engaged and get more followers.
Evergreen content material is timeless and will also be repurposed for different mediums — like your weblog or Instagram Reels. Consider them as staple movies you may create time and time once more.
Listed below are 10 cool TikTok concepts you should use everytime you’ve hit a artistic roadblock:
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Present Your Each day Routine
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Share Inspirational Content material
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Tease a New Product or Marketing campaign
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Educate Your Viewers
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Use the Q&A Characteristic
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Inform a Story
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Share Suggestions and Methods
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Publish a Vlog
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Share Your Pursuits
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Create a Duet/Sew
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TikTok Thought #1: Present Your Each day Routine
From influencers to small enterprise house owners, posting each day routine movies in your TikTok account provides followers perception into you and your model.
It may very well be so simple as your morning espresso routine or the way you set up your to-do checklist — something that provides a “behind-the-scenes” vibe will be an engagement-booster.
Try how card maker Angel + Hare takes us alongside her weekend morning routine:
The video is brief and easy and provides a private contact by inviting us into her studio.
TIP: Make this TikTok concept related to your model or small enterprise by specializing in the on a regular basis duties you’re recognized for. In case you’re a mode influencer for instance, you would possibly wish to present the way you prep for a photoshoot — or how you propose your posting schedule!
TikTok Thought #2: Share Inspirational Content material
Inspirational content material is a chance to share your model’s values whereas changing viewers into followers.
For instance, foodie and content material creator Rebeca Huffman regularly shares uplifting messages to her group:
Her message about imposter syndrome has over 29K likes and 618 feedback — with many expressing gratitude for her phrases of knowledge.
Whereas inspirational content material is nice for wellness creators and entrepreneurs, it will possibly additionally work for any sort of name. When brainstorming, replicate on the values you wish to talk, your mission, and what you assume will resonate with viewers.
TikTok Thought #3: Tease a New Product or Marketing campaign
Teasing a product is an effective way to construct anticipation to your upcoming initiatives.
Take customized designer @kikiskreationss who confirmed snippets of her backyard gown in a 4-part TikTok collection:
By exhibiting her creation course of, taking suggestions from her group, and providing glimpses of the ultimate gown, Kiki’s movies inspired viewers to return again for extra.
In case you’re a enterprise, you could possibly additionally create TikTok movies hinting at a brand new product drop like Gaffrey Art Materials:
Sneak peeks are an efficient software for elevating consciousness of a product launch or long-term challenge — and can be utilized to drum up pleasure.
TikTok Thought #4: Educate Your Viewers
It’s time to flex your expertise and experience! Break down precious info or information viewers by an academic how-to video.
Any such content material works as a result of it may be utilized to any business or area of interest, and you may share your information a couple of explicit topic.
Actual-estate skilled Tamika Ellsworth (@realestate_t) educates viewers about dwelling shopping for phrases, insurance coverage, and extra:
Unsure the place to begin? Check out FAQs associated to your small business on Google, collect suggestions out of your followers, or take into consideration what recommendation your folks ask you for.
TIP: Make academic TikTok movies a recurring aspect of your content material technique by making a devoted TikTok Playlist. It will enable viewers to search out all of your associated movies in a single place.
TikTok Thought #5: Use the Q&A Characteristic
Q&As are an effective way to your followers to have interaction with you, they usually can encourage new content material concepts.
Fortunately, TikTok has streamlined this course of with its new Q&A feature, which lets your viewers submit questions:
When it’s enabled, your viewers can flag their feedback as questions, making it simpler so that you can reply with a video or textual content reply.
Try how Honey Art Cafe makes use of the Q&A function to showcase menu choices for potential clients:
TIP: Make house in your content material calendar to reply questions in your Q&A web page every week — they will simply change into 1 or 2 new movies!
TikTok Thought #6: Inform a Story
With over 65B views, the #StoryTime hashtag is proof of the demand for private, story-based content material on TikTok.
Take Tiana aka @hoopsandt, an official scorer for basketball video games. Her TikTok video telling the story of how she landed her job has over 72K views:
Or you could possibly get inspiration from Joanne L. Molinaro who shares private tales about her life whereas cooking Korean dishes:
You may as well share tales you’ve been captivated by and highlight workers, position fashions, or game-changers in your business.
TIP: Storytelling movies don’t have to be too difficult. They are often as easy as filming a selfie video to speak a couple of distinctive expertise.
TikTok Thought #7: Share Suggestions & Methods
From iPhone hacks to one of the best ways to maintain your cat off your counters — sharing suggestions is your ticket to sharable (and probably viral) content material.
Chad from @mancrafting is a content material creator whose TikTok feed is stuffed with academic movies about welding and woodworking. With over 104K followers he’s grown an engaged area of interest group, who can simply comply with his easy hacks:
Movies with suggestions additionally assist you to place your self as an skilled in your business. Later regularly shares social media and design hacks to our viewers:
TikTok Thought #8: Publish a Vlog
Vlogs are movies that operate as a visible journal of your day or week.
Authenticity guidelines on TikTok, so giving your viewers a glance into your life or enterprise makes for high quality content material.
Style and life-style vlogger Anna Lamos (@anna.lamos) created a video solely highlighting the small particulars of her day:
Whereas the quick cuts may appear too fast to have an actual affect — this video garnered over 200 feedback. Lamos’ followers seen each element and their inquiries are nice for engagement and galvanizing future content material.
Feeling nervous about sharing unpolished areas of your life? Watch Lydia Keating’s (@lydialoo121) viral video on why TikTok customers love seeing “the mundane” on the platform:
TIP: For a great TikTok vlog, combine collectively brief snippets and a trending sound that conveys the emotion you wish to deliver to the video.
TikTok Thought #9: Share Your Pursuits
Watching a brand new binge-worthy present? Learn a enterprise guide that modified your life? Characteristic it in your subsequent TikTok video!
Sharing new finds is an efficient technique to humanize your model, may also help diversify your content material, and can deliver viewers again for extra.
Take Selene from @moongirlreads_ who shares her really helpful reads:
By sharing books that she believes ought to be on the NYT bestseller checklist, Selene intrigues viewers and creates a dialogue round lesser-known books.
Not a fan of speaking on digicam? Use captions and pictures to get your message throughout.
Take for instance, Jordan Dodson, an artist and activist who shares music suggestions so as to add to your playlist:
TIP: Maintain your suggestions easy and personable — share a fast recap of what you loved as for those who’re speaking to a good friend.
TikTok Thought #10: Create a Duet/Sew
Duet and Stitch are options discovered within the TikTok results menu that assist you to collaborate with different customers.
Whereas the Duet impact creates a split-screen, Sew means that you can clip and edit a recording in response to an present TikTok video.
Benny the Bull, the Chicago Bull’s mascot, is a grasp class in utilizing the Duet function as a model:
You may as well see how Benny the Bull makes use of the sew function to work together with the NBA’s official TikTok accountere.
These video options are an effective way to achieve new audiences, be artistic, and present your persona. It’s a win-win.
TIP: If you wish to see extra Sew content material of a particular video, sort #sew@/username within the TikTok search bar.
There you have got it! 10 evergreen TikTok content material concepts you may depend on for inspiration, anytime.
TikTok is a particularly versatile platform — there’s a distinct segment for nearly the whole lot. So no matter your model, you may add your personal distinctive twist to your account and let your persona shine by.
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