8 Brainstorming Tools Marketers Need to Try in 2023

We’ve all been there: staring intensely on the display screen, prepared concepts to return to our minds. When phrases or concepts aren’t capturing out of our minds or fingertips, we all know we have entered a writers’ block rut.

That is the place brainstorming instruments are available in. By serving to us generate and arrange concepts, they can assist each particular person entrepreneurs, or groups who’re all the time brainstorming. 

With options like digital whiteboards, thoughts maps, and voting techniques, in the present day’s brainstorming instruments foster environment friendly thought technology and collaboration amongst crew members, no matter their bodily location.

On this submit, we are going to cowl:

HubSpot AI Content Writer

Get started with the AI Content Writer

HubSpot AI Content material Author is a brainstorming software that may make it easier to if you’re caught. If you could create content material, whether or not it is an e mail, a touchdown web page, a weblog submit, or a social submit, you may inform the software program the viewers you’re writing to, the message you wish to talk, the size, and the tone you’d wish to convey.

For instance, I gave it a immediate to brainstorm concepts for a weblog submit about how one can arrange an e-commerce store. In return, I acquired a listing of weblog submit concepts I can pursue.

It’s also possible to use AI Content material Author to generate outlines, headlines, and content material concepts in a pinch. 

Worth: HubSpot AI Content material Author is out there as a part of Content material Hub, which gives a free model, Starter at $23 monthly, Skilled at $360 monthly, and Enterprise at $1,200 monthly.

Lucidspark

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When you like sticky notes, Lucidspark could be the brainstorming software for you. The software program is an interactive whiteboard that helps real-time collaboration by permitting you to speak, go away feedback, react with emojis, and vote on concepts. You’ll be able to merely sort your concepts on a sticky be aware, or use drawing instruments to mark one thing up, and drag or share your ideas to the canvas. 

Lucidspark additionally gives customizable brainstorming templates for brainwriting, idea summaries, storyboarding, thoughts mapping, and wireframes. Lucid helps fundamental Excel import for Particular person and Staff accounts.

Pricing: Free model obtainable. Particular person at $7.95, Staff at $9 per person, and customized pricing for Enterprise.

Miro

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Like Lucidspark, Miro is a collaborative brainstorming software that fosters an open teamwork model with a whiteboard person expertise. It additionally gives greater than 200 brainstorming templates includingstickies, person story maps, and brainwriting. Extra options like chat, feedback, sticky notes, and video mean you can bounce concepts off your crew and collect suggestions.

Miro may import information from spreadsheets and integrates with well-liked instruments like G Suite, Microsoft Groups (and Excel), Slack, and Zoom.

Pricing: Miro gives a Free model, Starter at $8 per member monthly, Enterprise at $16 per member monthly, and customized pricing for Enterprise.

Milanote

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Milanote is one other on-line whiteboard that lets you collaborate with groups. You’ll be able to write notes and to-do lists; add pictures, Excel paperwork and design recordsdata; save textual content, pictures, and hyperlinks from the online; and add notes and photographs out of your cellphone.

In contrast to comparable whiteboarding instruments on this listing, Milanote’s geared in the direction of design and artistic groups with its skill to assist design recordsdata.

Pricing: Milanote gives a free model with paid plans beginning at $9.99 per particular person monthly and crew upgrades beginning at $49 monthly (billed yearly).

TheBrain

TheBrain is a note-taking brainstorming software with AI options. It goals to digitize your ideas and arrange the whole lot you want for brainstorming in a single place by enabling you to take notes and save recordsdata, internet pages, pictures, and emails to the platform. Although it is note-heavy, you too can construction and visualize the writing with define view, thought icons, and embedding of pictures, movies, and hyperlinks into your notes.

It’s also possible to generate outlines and content material by leveraging TheBrain’s AI capabilities.

Pricing: Free model obtainable. Professional Service at $15 per set monthly, Professional License at $219 one-time, and Professional Combo (License and Cloud Providers) at $299 per seat per yr.

Evernote Teams

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Evernote Groups is a note-based collaboration software with brainstorming options. You’ll be able to entry shared notebooks and areas and collaborate in real-time by modifying notes with crew members.

Evernote Groups integrates with Google Suite, Slack, and Microsoft Groups.

Pricing: Free trial obtainable. Pricing obtainable upon request.

HubSpot Campaign Assistant 

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HubSpot Marketing campaign Assistant is a free AI-powered brainstorming software for advertising campaigns. When you’re encountering roadblocks, Marketing campaign Assistant can assist you brainstorm advertising campaigns, whether or not you want copy for a touchdown web page, advertising e mail, or Google advert.

You’ll be able to share particulars about your marketing campaign and choose a tone of voice that aligns together with your model. With just some clicks, you will obtain copy highlighting your promoting factors and incorporating your required name to motion. 

For instance, after I used this software to create an e mail advertising marketing campaign for a web based Halloween sale at a dressing up retailer that additionally sells Halloween dwelling decor, I gave the software an outline of what the marketing campaign was about, key aspects my viewers ought to learn about, a call-to-action, and a writing model. 

Inside seconds, Marketing campaign Assistant generated a ready-to-use e mail in an excited and humorous tone.

Pricing: Free.

Google Docs

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You’re in all probability already acquainted with Google Docs. It is a traditional brainstorming software that lets you sort out concepts, and collaborate together with your crew by sharing docs. 

I take advantage of Google Docs on a virtually every day foundation — in actual fact, I wrote the draft for this weblog submit on Google Docs. Earlier than delving right into a weblog submit, I might create a separate doc for to brainstorm define.

Google Docs additionally integrates with different well-liked brainstorming instruments, making it a useful supplementary software program.

Pricing: Free

However, mind mapping makes use of a central level as a place to begin and branches out to attach associated sub-topics and concepts, making a structured and hierarchical visible illustration. Brainstorming is the preliminary step in thought technology, whereas thoughts mapping facilitates the group and understanding of those concepts for additional growth and implementation.

Get Began With Brainstorming Instruments

From capturing and organizing concepts to leveraging synthetic intelligence for content material technology, brainstorming instruments have develop into important. With their intuitive interfaces and highly effective options, brainstorming instruments empower you and your crew to unleash creativity, assume outdoors the field, and discover distinctive options to advanced issues.

Get began with instruments like HubSpot’s AI Campaign Assistant..