Planning your advertising for the entire yr can really feel daunting. However, making a advertising calendar can assist you arrange your planning and keep on monitor to satisfy your objectives.
Whether or not you’re feeling caught with regards to inventive advertising concepts, you’re undecided the place to begin, otherwise you simply need a number of tricks to spherical out your advertising plan, we’ve obtained you coated.
On this article, we’ll be sharing:
- Month-to-month advertising calendar templates
- Advertising promotion concepts to make every month a hit
- Social publish concepts for every month
We’ll even be sharing related hashtags to maintain you #trending all yr lengthy.
Let’s get began.
🛑 However, first: Wish to get this despatched to your inbox together with tendencies and much more hashtags, concepts, and e mail topic strains? Download our 2025 marketing calendar guide here!
Contents
In search of a particular month? Click on under to skip to the place you wish to go!
January 2025
Within the first month of the yr, make a splash with these concepts by including them to your 2025 advertising calendar.
January advertising and promotion concepts
- Run a 25% off sale to have a good time the yr 2025.
- Make New Year’s resolutions for your business, and if relevant, share them together with your prospects on social media or via e mail advertising. (Get extra New Year’s social media post ideas right here!)
- Host or attend a blood drive as an organization–January is Nationwide Blood Drive Month.
- Write a vacation or year-end round-up post on your firm weblog or social websites–embody footage of the way you and your group celebrated.
- Verify in your local PPC ads to be sure to’re bidding for the best key phrases to begin off 2025 sturdy. (Or get began operating native PPC if you happen to’re not already!)
January social media calendar concepts
Listed below are some key January social media holidays and observances plus January hashtags to include into your 2025 social media marketing calendar.
Jan 8: Bubble Bathtub Day
Put up a quote about self-care and encourage your viewers to take a while for themselves. #BubbleBathDay
Jan 13: Make Your Dream Come True Day
Share the way you or certainly one of your group members has had a dream come true–whether or not it’s a objective you reached, a milestone you celebrated, or a visit to Disneyland! Ask your viewers what dream they wish to come true this yr. #DreamComeTrue
Jan 20: Martin Luther King Jr. Day
Rejoice at the present time by sharing your favourite Martin Luther King Jr. quote and asking your viewers to share theirs. #MLKDay
Get a full listing of 500+ social media holidays for each month of the yr right here!
February 2025
Don’t skimp out on the shortest month of the yr. There are nonetheless loads of observances and alternatives for your enterprise to have a good time as a part of your 2025 marketing plan.
February advertising calendar concepts
- Run a Valentine’s Day sale or promotion to indicate your prospects how a lot you like them.
- Ship your prospects your Valentine’s Day promotion over e mail in order that they get just a little love of their inboxes. (We put collectively 100+ February email subject lines you need to use!)
- To have a good time Black Historical past Month, share your favourite quotes from Black leaders or historic figures on social media and ask your viewers to share theirs.
- February can also be Coronary heart Illness Consciousness Month, so share assets in your social websites to coach your viewers.
- Ship an additional February promotion to prospects on Feb. 17 for Random Acts of Kindness Day.
February social media calendar concepts
Add these particular February holidays and observances to your social media calendar to indicate your viewers some love.
Feb 9: Tremendous Bowl Sunday
Share your and your group member’s Tremendous Bowl Sunday plans and ask your viewers to share theirs. The day after the Tremendous Bowl, ask your viewers about their favourite industrial. #SuperBowl2025
Feb 14: Valentine’s Day
Socialize your Valentine’s Day specials or promotions in your social websites. Goal these last-minute customers with a particular present basket giveaway. #ValentinesDay
Feb 17: Random Act of Kindness Day
Maintain a social media contest and randomly select a number of winners (who like your publish) to win a prize, low cost, or present card. #RandomActsofKindnessDay
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March 2025
This month marks the top of Q1, so have a look again at your marketing objectives and objectives for 2025 to see what must be adjusted and what’s on monitor. Keep in mind: That is only a template on your advertising calendar, so you may make tweaks as wanted to be sure to’re reaching your growth goals.
March advertising and promotion concepts
- Run a St. Patrick’s Day particular–17% off providers or merchandise. (Get extra St. Patrick’s Day marketing ideas plus March email subject lines right here!)
- March is Girls’s Historical past Month, so share inspirational quotes from inspirational ladies in your social media pages.
- March can also be Nationwide Studying Month, so get into #BookTok and #Bookstagram by sharing what you and your staff are studying.
- Rejoice your staff this month by giving them a particular incentive or a paid time without work–your staff are the spine of your enterprise!
- Spruce up the About page on your website to verify it precisely conveys your model story.
March social media calendar concepts
Listed below are a number of March social media holidays and observances you’ll be able to incorporate into your social media planning for this month.
Mar 7: Worker Appreciation Day
Shout out your staff in your social media pages with an image or video highlighting every one and sharing why they’re particular. #EmployeeAppreciation
Mar 14: Pi Day
Share footage of you and your group having fun with some pie to have a good time Pi Day. If you happen to don’t supply pie, ensure to tag your native bakery in your publish to help one other native enterprise! #PiDay
Mar 29: Nationwide Mother and Pop Enterprise Homeowners Day
Put up your enterprise’s backstory so your prospects know who they’re supporting. Attempt together with a photograph out of your early days as a enterprise! #MomAndPopBusiness #ShopSmall
PS: Spring formally begins on March 20! Attempt these spring marketing and advertising ideas to provide your enterprise a lift. And don’t neglect your St. Patrick’s Day social media ideas.
April 2025
Begin the second quarter off sturdy with these concepts so as to add to your April advertising calendar.
April advertising concepts
- With many faculties on Spring Break this month, think about a Spring Break sale or promotion. (Ensure to ship an e mail about it! Get April email subject lines right here.)
- Run a Tax Day sale to entice customers to spend their refunds with you–or to assist those that simply paid their taxes save.
- Spring clear your net presence by doing a fast seek for your model title and being attentive to what exhibits up–does every little thing look good?
- Attempt your hand at some Easter marketing and promotion ideas to get enterprise hoppin’.
- April is Nationwide Volunteer Month, so collect your staff and volunteer with an area group. Ensure to share footage in your social websites!
April social media calendar concepts
Begin the month off straight away on social media with April Idiot’s Day after which finish it sturdy by highlighting Earth Day in your social calendar.
April 1: April Idiot’s Day
If your enterprise is into pranks, publish the aftermath in your social websites. Ask your viewers the most effective prank they’ve pulled–or had pulled on them. #AprilFools
(We’ve extra April Fool’s social media posts for you right here!)
April 11: Nationwide Pet Day
Who doesn’t love an excuse to publish pet pics? Share your enterprise’s pets, repost your pet footage from different social accounts, or ask your followers to ship in footage of their pets for folks to admire. #NationalPetDay
April 22: Earth Day
Rejoice Earth Day by sharing concepts for sustainability, footage of you and your group volunteering with an area clean-up, or how your enterprise contributes to restoring our earth year-round. #EarthDay
Get extra April social media holidays and ideas right here!
Might 2025
Hopefully, it’s beginning to heat up the place you might be, so it’s time to interrupt out some new concepts to check as a part of your Might advertising calendar.
Might advertising and promotion concepts
- Take a while to be sure to’ve responded to all of your business’s reviews thus far this yr.
- Additionally, use this month as an opportunity to refresh your social pages. Do your profile and canopy pictures look on model? Are your business descriptions up to date?
- If you happen to’re close to a school, supply a particular pupil low cost earlier than faculty will get out for the semester.
- Launch a customer loyalty program if you happen to don’t have already got one to reward your prospects and maintain them coming again.
- Take into account partnering with a number of native companies for a “block celebration” to reap the benefits of nicer climate and get the phrase out about your enterprise.
Might social media calendar concepts
This month is full of holidays and observances, so your social media calendar must be in nice form. Listed below are some concepts to get you began.
Might 5: Cinco de Mayo
If you happen to’re celebrating, share your footage on social media. Eating places can share Cinco de Mayo celebration recipes. #CincoDeMayo
Might 11: Mom’s Day
Shout out to all of the mothers on social media—share a particular message, and embody an image with you and your mother, otherwise you and your youngsters if you happen to’re a mother! #MothersDay
Might 26: Memorial Day
Use quotes, pictures, and different posts to indicate your help for individuals who have misplaced their lives for our nation. #MemorialDay
Get extra Memorial Day social media posts and Memorial Day marketing ideas right here.
June 2025
Preserve the momentum rolling within the final half of 2025 with these June marketing ideas, promotions, and social media publish strategies.
June advertising calendar concepts
- We’re midway via the yr–are you on monitor to hit your enterprise and marketing goals? Assessment the objectives you set and regulate as wanted.
- Run a summer season sale or promotion to get extra folks to check out your enterprise. Ensure to advertise with e mail advertising. (Check out certainly one of these June email subject lines to extend opens!)
- Take into account testing out a brand new marketing strategy within the final half of the yr–analysis some choices or discuss to your marketing partner for concepts.
- Rejoice Greatest Pal’s Day on June 8 by operating a buy-one-get-one or referral special so finest buddies can reap the benefits of your services or products.
June social media calendar concepts
Don’t let your social media websites go darkish this summer season–maintain your calendar full of these holidays and observances.
Jun 5: World Atmosphere Day
Make a enjoyable occasion out of this social media vacation! Invite prospects to assist decide up trash in a close-by park or neighborhood. Remember to publish loads of footage later to indicate how your enterprise gave again. #WorldEnvironmentDay
Jun 15: Father’s Day
Now, it’s time to focus on all of the dads on the market! Share an image of you and your dad otherwise you and your youngsters if you happen to’re a dad and ask your viewers to share how they’re celebrating. Or maintain it informal and share your favourite dad joke. #FathersDay #DadJoke
Jun 20: Take Your Canine to Work Day
Put up a “day within the life” about your canine. Have some enjoyable by making it seem to be your canine took over your enterprise’s social media account. #TakeYourDogToWorkDay
Get extra June social media ideas right here.
PS: Summer season begins June 20. Attempt these summer marketing ideas to make a splash this season!
July 2025
Warmth up your advertising calendar planning with these sizzling ideas and inventive advertising concepts for July.
July advertising and promotion concepts
- Run a particular Fourth of July sale or promotion to get extra folks to go to your enterprise this month. (Use these July email subject lines to assist increase your promotions!)
- Closed on the Fourth of July or have adjusted hours? Ensure to replace your hours in your web site, your social media websites, and your local business listings!
- July is Nationwide Grilling Month–share your favourite recipes, grill security ideas, or the most effective grilling instruments (and the place to get them–regionally!).
- Get in entrance of web site guests who haven’t but transformed by operating remarketing campaigns this month.
July social media calendar concepts
July has extra than simply July 4th to focus on in your social websites. Use these concepts on your July social media calendar.
July 4: Independence Day
Share a easy Pleased July 4th publish with a pleasant graphic–or share footage of the way you’re celebrating and ask your viewers to share theirs! #July4th
Get our full listing of 4th of July marketing and social media posts right here!
July 18: World Listening Day
Create a shareable playlist on your followers to take heed to. Or ask for them to share their favourite songs of the summer season and compile the solutions into one playlist. #WorldListeningDay
July 21: Nationwide Junk Meals Day
Use the Poll feature on Facebook and Instagram to ask your viewers their favourite fast-food chain–or their favourite junk meals merchandise! #NationalJunkFoodDay
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August 2025
As we get into the again half of the yr, don’t let your advertising and promotions slip away. Use these August marketing ideas to seize these back-to-school searchers and end-of-summer prospects.
August advertising concepts
- It’s the back-to-school season! Run a back-to-school promotion or contest to achieve college students and their mother and father.
- Don’t neglect about social media–Any enterprise can get within the back-to-school spirit on social media with the best back-to-school Instagram captions.
- It’s not too early to start thinking about your holiday marketing plan–define your specials and promotions now and let your advertising companion know what you’re planning.
- Everybody likes a superb pen or tote bag–think about giving out promotional supplies to your prospects to remain top-of-mind.
- To assist meet your year-end objectives, verify in in your lead management system. Is it working for you? Or do it is advisable to revisit another choices?
August social media calendar concepts
Use these August social media concepts to maintain your social calendar packed all month lengthy.
Aug 9: Nationwide Guide Lovers Day
Make and publish a video the place you ask your staff to share their favourite e book or a e book they’re studying. Ask your followers to share their favorites! #NationalBookLoversDay
Aug 15: Nationwide Rest Day
Share your favourite ideas for enjoyable, a rest playlist, or an area enterprise–like a spa–that helps you unwind. Spas: it is a nice day so that you can share testimonials from prospects who you’ve helped calm down or simply an summary of what you supply. #NationalRelaxationDay
Aug 17: Nationwide Nonprofit Day
Get out and volunteer at an area non-profit and share footage to your social websites. If you happen to can’t make it out to volunteer, share a round-up of your favourite nonprofits. #NationalNonprofitDay
Get extra August social media holidays and post ideas.
September 2025
September marks the top of Q3 and is a good time to look again in any respect you’ve achieved thus far in 2025. Use these advertising and promotion concepts to maintain your September marketing calendar transferring.
September advertising and promotion concepts
- Take a minute to plan out or verify your This fall advertising objectives so that you’re ready to finish the yr in a powerful place.
- Verify in to see how prospects really feel about your enterprise by sending out a survey asking for feedback.
- Use this month to optimize your Google Business Profile so you’ll be able to improve your possibilities of it displaying up for native searches.
- Take a look at some new fall promotions to get new prospects this season.
- September is a busy month for transferring–re-introduce your enterprise to locals and attain new group members by sending out a direct mail campaign with a particular low cost.
- Ship an e mail marketing campaign for a enjoyable vacation (like Nationwide Espresso Day on September 29!).
September social media calendar concepts
September has plenty of holidays and observances you need to use to plan your social media calendar.
Sept 1: Labor Day
Want your social media viewers a Pleased Labor Day with a pleasant visible or share a round-up of native Labor Day occasions. #LaborDay
Get extra Labor Day social media posts right here.
Sept 22: First Day of Fall
Share your favourite fall pastimes, any fall occasions you have got arising, or recipes on your most-loved fall treats. #FirstDayOfFall
Sept 29: Nationwide Espresso Day
Share a video of you and/or your staff going to go to your favourite native espresso store. Ensure to tag them for some added goodwill! #NationalCoffeeDay
Get extra September social media holidays and ideas right here.
October 2025
As we enter October, it’s time to get your vacation advertising going and ensure your 2025 advertising calendar is ready for the remainder of the yr.
October advertising calendar concepts
- Vacation purchasing begins this month (we all know, it appears early!)–ensure your holiday marketing is locked and loaded and perhaps even operating already.
- Do a fast seek for your competitors–are they doing something of their advertising it is best to strive? Are they providing one thing you’re not? Take into consideration how one can stand out from them both via positioning your enterprise, ramping up your advertising, or altering up your product choices.
- Discover a native trunk-or-treat your enterprise can sponsor or take part in.
- Run a Halloween social media contest to get new followers this #spookyszn.
October social media calendar concepts
Try these October social media holidays and observances that can assist you create superior social media content material this month.
Oct 3: World Smile Day
Put up an image of video that makes you smile. Dentists can share ideas sufferers can use to maintain their smiles glowing. #WorldSmileDay
Oct 10: World Psychological Well being Day
Share social posts from respected psychological well being assets to your social media pages to boost consciousness for this trigger. #WorldMentalHealthDay
Oct 31: Halloween
Run a Halloween throwback contest. Ask your followers to share footage of their favourite Halloween costumes from once they had been youngsters. Select a winner for a particular Halloween-themed prize at random! #Halloween
Get our full listing of Halloween social media ideas right here.
November 2025
Solely two months left to complete the yr out sturdy! Use these seasonal and holiday marketing ideas to seize prospects.
November advertising and promotion concepts
- Do you have got any seasonal services or products? Ensure to indicate them off this month.
- Add your enterprise to the Shop Small map and make a plan to take part in Small Business Saturday this month.
- Verify in together with your staff to substantiate when or if anybody is planning to take off for the upcoming holidays so your scheduling is streamlined.
- Ensure to ship vacation emails together with your promotions, gross sales, and occasions. (Use these holiday email templates and subject lines.)
- Ship appreciation messages to thank your prospects for his or her enterprise over the past yr. (Use these customer appreciation ideas for inspiration!)
November social media calendar concepts
This can be a busy time for social media. Preserve your social media calendar on monitor with these November social media ideas!
Nov 11: Veterans Day
Promote any reductions you supply energetic army or veterans. Or share a easy publish thanking veterans for his or her service. #VeteransDay
Nov 27: Thanksgiving
Share what you’re grateful for with regards to your prospects and your staff. Ensure to share any footage of worker or group celebrations! #happythanksgiving
Get 50+ Thanksgiving social media ideas right here!
Nov 29: Small Enterprise Saturday
Promote your participation in Small Enterprise Saturday on social! Share any gross sales, particular offers, or occasions you’re holding, and highlight different native companies in your space. #SmallBizSat
December 2025
Time to finish the yr on a excessive notice with these concepts so as to add to your advertising calendar!
December advertising calendar concepts
- Create a holiday gift guide on your prospects together with your services in addition to associated services from native companies.
- Take a minute to update your holiday hours on your listings, web site, and social media websites. This can go a great distance for purchasers!
- Finalize your advertising plan for 2025–what’s labored effectively this yr? What do you wish to accomplish subsequent yr?
- Ask your blissful prospects to go away you evaluations. This can show you how to begin off the brand new yr on the best foot! Then be sure to’re responding to reviews as they arrive in!
December social media calendar concepts
There are many vacation festivities and cheer to fill your social media calendar this month! Listed below are a number of concepts.
Get our full listing of December social media holidays and ideas right here!
Dec 14: Free Transport Day
Prospects love free transport. Ensure to advertise any free transport offers or promotions you have got! #FreeShippingDay
Dec 21: First Day of Winter
Spotlight any seasonal services or products you’re providing on social media. And don’t neglect to shout out any offers or promotions you’re operating for these services or products! #FirstDayOfWinter
Dec 31: New Yr’s Eve
Share your New Yr’s resolutions together with your social media viewers and ask them to share theirs! #NYE2025
And, listed here are much more vacation social publish concepts:
A full yr of ideas on your 2025 advertising calendar
Whew! Now you’re all set with concepts and inspiration to construct out your 2025 advertising calendar. Ensure to get our free guide for even more tips, observances, and holidays that can assist you plan your advertising campaigns, promotions, and gross sales.
Cheers to a really blissful and affluent 2025!
