Top 7 Influencer Marketing Agencies Toronto + Tips to Check the Agency’s Track Record

Location: Toronto, Montreal, New York, Los Angeles, Miami, London, Paris, Singapore

12 months Based: 2019

Notable Shoppers: Sq., Bumble, YouTube, Nestle, Disney, Nordstrom, 7-Eleven, New Stability    

Area of interest Focus: Nano-Influencer Advertising, Macro-Influencer Advertising, Instagram Influencer Advertising, Influencer Focus Group, Product Sampling

inBeat Company is a premier artistic progress company in North America. It’s best for manufacturers in search of fast market presence by means of dynamic partnerships. The company gives full scaling instruments, tailor-made methods, and measurable outcomes.

inBeat Company companies

inBeat is understood for connecting companies with high micro-influencers globally. This strategic use of smaller creators fosters a private reference to shoppers, constructing belief and authenticity. The company has over 50,000 micro-influencers who create partaking UGCs for giant advert campaigns. Its micro-influencer advertising and marketing options embody:

•  Micro-influencer technique
• Paid media amplification
•  Efficiency UGC
• Vertical scaling

The in-house group assesses these influencers utilizing their social media platforms and proprietary tech to examine KPIs like engagement, attain, and credibility. They analyze influencers’ viewers pursuits, demographics, and areas to make sure the best match. Plus, inBeat’s group handles all the pieces—from discovering and negotiating with influencers to managing funds, agreements, and technique.

inBeat influencers you may work with

inBeat additionally helps you to select the influencers you wish to work with. Its analysis group gives a curated listing of creators eager about collaborating together with your model. You even have the ultimate choice in approving the accounts you wish to accomplice with, guaranteeing they align together with your model’s values and goals.

inBeat’s micro-influencer campaigns function:

• Genuine content material crafted by high micro-influencers aligned together with your audience.
• Academic posts highlighting your Distinctive Promoting Proposition.
• Efficiency-oriented campaigns tailor-made to resonate together with your viewers.
• Numerous content material codecs, together with life-style pictures, unboxing movies, testimonials, and product demonstrations.

Micro influencer company

inBeat Company additionally ranks among the many finest nano-influencer agencies. This community of over 25,000 nano-influencers excels in producing assessment content material that may be repurposed in numerous platforms like TrustPilot, Amazon, and Google Buying. This method helps construct belief in your merchandise and drives gross sales by means of genuine endorsements.

A collaboration with Bluehouse Salmon is a superb instance of InBeat’s profitable influencer advertising and marketing prowess. Bluehouse Salmon is a publicly traded firm that makes a speciality of land-grown salmon. The corporate selected inBeat to assist them create academic and recipe-focused content material that may differentiate its sushi-grade salmon as sustainable. The aim was to “explode” their social media presence.

The preliminary problem with this undertaking was the attraction degree of the product. Natural salmon doesn’t fairly have the identical attraction as a magnificence model, so inBeat needed to discover an angle to make the product extra fascinating. The selection was user-generated content material. inBeat began powering Bluehouse’s social media calendar with UGC to create social proof and want. UGC can also be cheaper than paid adverts.

inBeat powered its community of nano- and micro-influencers to generate a gentle stream of influencer-created content material. This method aimed to bolster Bluehouse Salmon’s social media following and gasoline its content material calendar with partaking materials.

The marketing campaign yielded spectacular outcomes:

• Over 500 distinctive belongings had been created.
• Month-to-month follower progress exceeded 3,000.
• A outstanding 1900% enhance in followers over a yr.

Bluehouse Salmon case research

To this present day, Bluehouse’s visually interesting Instagram feed continues to be primarily powered by UGC visible content material.  By way of strategic influencer collaborations, inBeat Company efficiently positioned Bluehouse Salmon as a pacesetter in sustainable seafood, leveraging influencer-generated content material to drive substantial progress and engagement on social media.

To assist extra manufacturers in Canada and past, inBeat Company additionally partnered with SocialPeta, an advert evaluation platform, to reinforce its cell artistic technique. This partnership has enabled inBeat to offer artistic briefs, business audits, aggressive evaluation, and extra. For the reason that partnership began, inBeat has spent much less effort however achieved higher leads to discovering one of the best creatives. Its promoting campaigns have additionally turn out to be extra sustainable. The group was capable of lower value per motion (CPA) by 70% for its shoppers.

Watch this hour-long, in-depth interview with David Morneau of inBeat Company hosted by Ryan Cramer of PingPong Funds to study extra in regards to the company’s processes, prospects, and rules. Morneau discusses rising a 7-figure DTC model by means of micro-influencers.

in-depth interview with David Morneau of inBeat Company

Location: Los Angeles, Toronto

12 months Based: 2018

Notable Shoppers: Honda, Monster, Blaze Pizza, Quevos, Sincere Paws, Lush Decor

Area of interest Focus: Sponsored Influencer Advertising, Paid Affect Advertising, Gifting, Whitelisting

Based in Los Angeles, Affect Hunter creates top-quality influencer campaigns that may be custom-made for every consumer. The company has performed over 8 million model engagements:

Company engagement

Affect Hunter group has a community of influencers that may assist your model enhance social media protection. This can lead to 10 to over 500 influencers posting about your product month-to-month, multiplying model visibility. It’s also possible to select the best resolution for your enterprise, specializing in these major companies. 

Influencer advertising and marketing agency companies

Customization is a outstanding service function for the company. Affect Hunter finds one of the best influencers from their database of 100+ million influencers on your model. The company will kind the “candidates” by demographics, measurement, and platform. A devoted account supervisor will use electronic mail automation to contact influencers in your behalf, negotiate the bottom charges, and safe content material rights. Your assigned supervisor handles all communication, negotiations, reporting, and logistics to maintain your marketing campaign on time and inside finances.

As soon as your chosen influencers begin posting content material, the company will monitor every influencer’s efficiency and the marketing campaign’s general progress. Affect Hunter makes use of these KPIs:

• Attain
• Impressions
• Engagements
• Media worth
• Web site guests
• Low cost code use

In addition they consider the standard of every influencer’s content material. All UGC from the marketing campaign, together with disappearing Instagram Tales, are collected and supplied to your model on your use. They constantly A/B take a look at and optimize the marketing campaign to realize your required outcomes.

Because the marketing campaign progresses, Affect Hunter measures what’s working and what isn’t. They’ll aid you flip one of the best influencers on the marketing campaign into long-term model ambassadors to solidify your relationship additional.

Other than model ambassadorship, companies gravitate towards Affect Hunter as a result of the company gives smart-value, cost-effective companies. They work on Instagram, TikTok, and YouTube. Sometimes, their gifting campaigns mix Instagram and TikTok, whereas finances campaigns contain all three platforms.

Affect Hunter assessment

These tailor-made and cost-efficient options have helped Affect Hunter present distinctive companies to SMBs and enterprises. Amongst its success tales is its Quevos, the world’s first egg white chips.

Quevos, filled with protein, fiber, and wholesome fat, wished to focus on micro-influencers within the wholesome meals area, particularly keto, health, and well being and wellness influencers within the US. They aimed to unfold the phrase about their wholesome snacks and direct folks to their web site.

After taking in Quevos’ targets, Affect Hunter launched three campaigns:

• Product Samples: They despatched 6 packs of Quevos Egg Whites to many micro-influencers as a particular deal with to interact them.
• Model Ambassadors: Influencers obtained pattern merchandise, upfront cost, and commissions for gross sales they generated.
• Hashtag Efficiency: They created the hashtag #eatquevos and instructed influencers to make use of Instagram Story Swipe-Ups to direct viewers to the Quevos web site.

The influencers for the Quevos marketing campaign had been various, creating content material throughout varied classes and reaching completely different viewers sizes and demographics. Most influencers had been younger, wellness-loving ladies, health-conscious moms, and family-friendly influencers in search of wholesome snacks for his or her youngsters. This technique helped Quevos and Affect Hunter obtain their aim of reaching a broad new on-line viewers.

Quevos marketing campaign

When Affect Hunter took over Quevos’ influencer program, they tracked efficiency on Instagram, YouTube, and TikTok, discovering that for each web site sale, two extra had been made on Amazon. Within the first three months, they doubled Quevos’ Instagram followers and elevated ROI by 550%. By the tip of the marketing campaign, the overall attain was over 11 million.

Quevos case research

The marketing campaign additionally helped Quevos seem on Shark Tank and safe a cope with Daniel Lubetzky.

Quevos appear on Shark Tank

Location: Toronto, Vancouver, New York, Los Angeles, Miami

12 months Based: 2016

Notable Shoppers: Gillette, Dove, Ikea, Yves Rocher, Havas, Harbinger

Area of interest Focus: Totally Managed Campaigns, Self-Serve Platform

Peersway simplifies your model’s attain and engagement with its free, user-friendly, self-serve influencer platform. It gives all of the instruments for manufacturers to launch and handle campaigns simply, with no month-to-month charges or contracts. In response to firm founder Arnab Majumdar, in contrast to different influencer platforms, Peersway doesn’t cost a subscription payment to manufacturers. As an alternative, it takes a proportion from the influencers after they receives a commission by the manufacturers.

Peersway review

As such, you’ll be chargeable for compensating the influencers you collaborate with. Nonetheless, Peersway simplifies the cost course of with a safe, built-in cost system. Though Peersway gives suggestions based mostly on the content material to be created, you’ve the ultimate say on how a lot to pay influencers. It’s also possible to launch campaigns the place influencers create content material in trade for merchandise. There aren’t any minimal marketing campaign finances necessities or limits on the variety of influencers you may work with.

The self-serve platform has a community of closely curated and vetted nano influencers. To make sure prime quality, Peersway manually opinions all influencer profiles earlier than approval. This analysis checks high metrics like engagement fee and followers-to-following ratio. The company additionally evaluates the standard of the content material and the feedback to remove bogus accounts that aren’t brand-safe.

Influencer content material revealed

You may present your marketing campaign necessities and have influencers apply immediately, so that you save time and sources. For each influencer content material revealed, the platform will present when it went dwell, the variety of posts and tales, complete attain, engagement, and impressions. The platform additionally permits for reviewing, suggestions, and approval of the content material to make sure model tips and model voice safety. The platform additionally has a built-in messaging system. This lets you talk immediately with influencers, present marketing campaign tips, give suggestions, and reply questions.

For manufacturers that favor a hands-off method, Peersway affords absolutely managed campaigns led by its professional group. They’ve executed absolutely managed influencer advertising and marketing campaigns for manufacturers within the final seven years. These campaigns contain a devoted group overseeing all facets of the marketing campaign, from figuring out appropriate content material creators to execution and wrap reporting. Peersway totally assesses and selects the creators you’ll work with from its community of lively nano-influencers, predominantly in North America.

Peersway options

Peersway operates on a fixed-cost, one-time cost plan for absolutely managed campaigns. Meaning you don’t need to pay a subscription or an activation payment. Nonetheless, the company affords plans that embody a marketing campaign supervisor, compensation, and month-to-month reviews. This manner, shoppers gained’t want to barter with influencers or cope with shock bills.

Peersway pricing

Whether or not you’re trying to collaborate with a number of influencers or develop your marketing campaign to a bigger viewers, Peersway’s course of makes influencer collaboration simple for manufacturers of any measurement. The company boasts about 3,000 influencers registered throughout Canada and a couple of,500 within the US. Peersway has partnered with main manufacturers throughout varied verticals, together with life-style, trend, nonprofits, well being and wellness, parenting, magnificence and private care, know-how, meals and beverage, and occasions. 

An excellent instance of Peersway’s work was with Buyers Drug Mart, considered one of Canada’s high drug shops. Buyers Drug Mart runs The Prime Picks program yearly to showcase the shop’s finest sellers, new finds, and hidden gems. They partnered with Peersway to seek out over 100 influencers throughout Canada to advertise The Prime Picks.

Peersway targeted on these companies for the marketing campaign:

• Influencer outreach and administration
• Content material creation
• Social media technique
• Efficiency monitoring

Peersway chosen 150 influencers who communicate each English and French. Every influencer obtained The Prime Picks field to decide on merchandise and create content material. The influencers should make three Instagram posts and at the very least three Instagram Tales in regards to the merchandise. The chosen influencers shared photos of assorted merchandise, together with snacks, skincare merchandise, and sweetness objects. Some even made Instagram Reels about their favorites.

Working with influencers

Working with 150 influencers, the marketing campaign resulted in roughly 1,000 Instagram content material items and reached over 180,000 Instagram Story views. Total, the marketing campaign achieved a complete attain of 6.1 million.

Marketing campaign outcomes

Buyers Drug Mart was simply one of many many Canadian manufacturers and companies Peersway has helped. One other notable work the company did was with Environmental Defence, a Canadian environmental group:

Peersway assessment

Location: Toronto, Montreal

12 months Based: 2008

Notable Shoppers: Javon “Wanna” Walton, Michelle Chubb, Lilli Schaub, Noémie Marleau

Area of interest Focus: Influencers, Fashions, Gaming, Sports activities and Leisure

Initially a modeling company, Dulcedo has grown and rebranded with 4 core branches: fashions, influencers, players, and sports activities. The rebranding offers individuality to every department whereas stitching a standard thread all through the corporate. One in every of its rebranded divisions is Dulcedo Influencers, a top-tier full-service administration and activation company.

Dulcedo Influencers

Dulcedo Influencers gives influencers with native and worldwide illustration. Not like typical influencer advertising and marketing businesses, which join manufacturers with influencers, Dulcedo actively builds and manages its influencers for beyond-brand partnerships. The company goals to reinforce its influencers’ manufacturers and foster enduring success by means of sustained partnerships with manufacturers, media, philanthropy, and neighborhood involvement.

Influencers and creators depend on the company to develop their manufacturers throughout platforms like TikTok, Instagram, YouTube, and past. Firms and organizations accomplice with Dulcedo to spice up consciousness and desire for his or her merchandise and types by means of collaborations with international influencers, micro-influencers, and celebrities. The company nurtures mutually useful relationships between high influencers and main manufacturers.

The vary of companies Dulcedo Influencers supply is encompassing:

• Artistic IM methods improvement
• Artistic IM methods implementation
• Media coaching
• Social media teaching
• Efficiency advertising and marketing
• International influencer outreach

Moreover, the company helps enterprise improvement, marketing campaign execution, securing press protection, and launching merchandise.

As an influencer, you may leverage Dulcedo’s group to create and execute methods highlighting your model’s distinctive traits. Dulcedo will develop your model’s visibility past digital platforms by figuring out and leveraging press alternatives to place you as an professional. This enhances your model’s credibility and content material. Dulcedo can take your profession to the subsequent degree with package deal offers, talking engagements, modeling alternatives, private appearances, paid media placements, product strains, and editorial options.

Dulcedo options

Amongst Dulcedo’s esteemed influencer abilities is American actor {and professional} boxer Javon “Wanna” Walton. Since becoming a member of the company, Dulcedo has partnered Walton with main manufacturers and business giants. He turned a part of the limited-edition “Icons” collaboration between OVO and HBO and was tapped by Moose Knuckles Canada.

Influencer collaboration

Walton additionally turned the youngest addition to the Jordan model household. Just lately, he partnered with Samsung to unveil the cutting-edge Galaxy S24 Extremely on the Galaxy headquarters in New York, sharing an Instagram Reel in regards to the occasion.

As well as, Dulcedo’s campaigns and collaborations persistently obtain spectacular outcomes. 

Dulcedo’s campaigns and collaborations

The company has additionally garnered quite a few awards, together with the current Netty Award for Best TikTok Campaign within the Digital Advertising class in Canada.

Netty Award for Best TikTok Campaign

Furthermore, Dulcedo’s CEO, Karim Leduc, has been recognized as a finalist for the EY Entrepreneur of The 12 months 2024 Québec. Moreover, Dulcedo Administration has been licensed as a Nice Place to Work in Canada, reinforcing its status as a globally revered firm and a most well-liked surroundings for top-tier abilities to excel.

Location: Toronto

12 months Based: 2017

Notable Shoppers: Concord Outcomes, The Workplace Store, Spieth America

Area of interest Focus: UGC, Social Media Creatives, Advert Creatives

Whether or not UGC, sponsored posts, giveaways, or hashtags, Consultus Digital facilitates partnerships between manufacturers and influencers to create genuine campaigns that attain a broad viewers. Working with Consultus Digital means working with an in-house group that handles all the pieces. They vet influencers and UGC creators, examine content material high quality, and monitor engagement. They function your essential level of contact, managing influencer relationships from preliminary search and content material creation to measuring marketing campaign success.

Consultus Digital’s group begins by reviewing its database of influencers to seek out the perfect expertise for every engagement. They meticulously examine every creator to make sure their real viewers aligns together with your goal demographic. After getting ready the influencer choice, the group presents these choices to you for assessment and approval. When you’ve chosen the influencers, they classify the messaging tone and theme, define marketing campaign particulars, and create a marketing campaign temporary. 

Creators should submit content material for approval earlier than the scheduled publication date on their channels or social platforms. As soon as authorised, the content material is revealed with all essential hashtags and references to make sure model alignment. As soon as the marketing campaign concludes, Consultus Digital gives complete program reporting and schedules a debrief to assessment outcomes towards predefined KPIs. 

Consultus Digital strongly beneficial allocating at the very least 20% of the marketing campaign finances in direction of paid amplification in each influencer advertising and marketing technique. This usually entails sponsored Instagram or Facebook Ads to maximise attain and take a look at completely different demographic targets.

Location: Toronto, Montreal, New York, Paris

12 months Based: 2006

Notable Shoppers: Vans, Michelin, L’Oreal, The North Face, GAP, Banana Republic, Solar Life

Area of interest Focus: Influencer Advertising, PR, Experiential and Occasions

Bicom is an built-in communications company that connects manufacturers with shoppers by means of artistic methods and revolutionary instruments. The company excels in growing and nurturing influencer relationships, fostering real connections between your model, influencers, and their communities. Bicom’s specialists guarantee your model reaches probably the most strategic influencers, from nano influencers to celebrities.

Bicom maintains international lists of focused content material creators tailor-made to your enterprise targets. It gives important instruments equivalent to complete briefs, key messages, and customized approaches. Bicom ensures seamless marketing campaign coordination with companies together with:

• Crafting artistic methods for mailings
• Managing product mailings
• Organizing invites and attendance
• Creating strategic launch calendars
• Approving releases
• Following up on content material manufacturing

Bicom has recently expanded throughout the Atlantic with the opening of its fourth workplace in Paris. This transfer highlights the company’s progress in addition to its dedication to its prestigious worldwide clientele. Laetitia Jallais, Vice President of Methods and Innovation, leads the Paris workplace. She famous that the growth into Europe was pushed by consumer demand as Quebec and Canadian manufacturers look to develop into France. Alternatively, French and European manufacturers are wanting to entry the Canadian market’s distinctive alternatives. Bicom’s places of work present options for these calls for.

Location: Toronto, Ontario, Scarborough

12 months Based: 2019

Notable Shoppers: Marthub

Area of interest Focus: PPC, Social Media Administration

Harmedia Company connects companies with native influencers who can elevate their manufacturers and ship tangible outcomes. The company has accomplished over 2,000 campaigns and labored with over 30 firms in 4 nations. Harmedia meticulously matches you with influencers whose viewers aligns completely together with your goal market, guaranteeing your message reaches the best folks successfully. Its group collaborates intently with native influencers to craft compelling content material that presents your model in the absolute best mild.

Harmedia maximizes your model’s visibility by leveraging varied platforms, together with Instagram, YouTube, native blogs, and extra. Buyer suggestions highlights the company’s localized method. From the outset, its group takes the time to know your particular wants and join you with influencers who share your mission. Shoppers respect how Harmedia integrates buyer suggestions into their campaigns. The company optimizes methods based mostly on real-time knowledge and suggestions to make sure precision and effectiveness.