Google has added a brand new promotion sort to Google Service provider Heart named “Sale occasions.” Sale occasions are a kind knowledge that you could submit on Google and are proven on non-product-centric surfaces. This appears to be accessible within the US totally free Service provider Heart listings proper now.
This was noticed by Dario Zannoni who posted about it on LinkedIn and wrote, “A brand new “Sale Occasion” promotion sort has been launched in Google Service provider Heart.”
The assistance doc says:
Sale occasions spotlight a basic sale occurring in your retailer on totally different Google surfaces. Occasions don’t present up on product listings, each natural and adverts.
Not like promotions, occasions aren’t mapped to gives. Since occasions aren’t straight mapped to gives, you should use ranges for reductions, similar to “As much as 40% off,” which isn’t allowed with promotions.
Dario Zannoni shared this screenshot:
He wrote, “Customary promotions in Service provider Heart require linking to particular merchandise, which might make them difficult to implement. Now, Google has launched a brand new promotion sort referred to as “Sale Occasion,” which isn’t tied to particular person merchandise. As a substitute, it may be used to promote basic gross sales, like “All gadgets discounted as much as 70% off” or “Particular low cost: 10% off on golf baggage.””
For extra particulars, try this help page.
Discussion board dialogue at LinkedIn.
