Google is testing a brand new purchasing advert format. This format expands product listings accessible inside a retailer, reveals the merchandise with bigger pictures and product particulars after which helps you to swipe by means of a carousel of these objects.
We have seen variations of through the years, however that is extra excessive. Just like the local expanding image ads however not simply these…
In any occasion, here’s a GIF of this in motion from Arpan Banerjee on X:
Have you ever seen these earlier than? Do you want them or yout assume they’re an excessive amount of?
Right here is the total dimension video:
New Buying Adverts? Are They A part of Efficiency Max? @GinnyMarvin @TheMarketingAnu @rustybrick @PaidSearchOrg @GoogleAds #GoogleAds pic.twitter.com/RYlrhev8Gp
— Arpan Banerjee (@beXtremeArpan) March 7, 2025
Google has not responded about this advert format, but.
Discussion board dialogue at X.