Google is as soon as once more exhibiting a neighborhood pack within the AI Overviews, previously referred to as SGE (Search Generative Expertise). Google removed the local pack from these AI Overviews again in September 2023 after having a 5 pack throughout the early months of SGE. Now, I’m seeing them return.
This was noticed first by Greg Sterling who posted on X saying, “Seeing my first AI Overview for native: “finest fish tacos close to me.” Then Andy Simpson posted a video of it in motion on X. Let me be clear, this isn’t reserved for these within the AI Mode beta, as a result of I’m not but within the beta and I see it. However I do see it solely in Labs, not in different interfaces.
Right here is my screenshot:
Listed below are the movies and pictures from Andy and Greg:
🧐 AI Overviews NOW with native 3 pack! h/t @gsterling #localseo #AIOverview https://t.co/coWAB4ooTm pic.twitter.com/vgXkTQbZJQ
— Andy Simpson 🇬🇧 (@ndyjsimpson) March 13, 2025
Test it out: simply searched “finest fish tacos close to me” once more and this outcome reveals 4 utterly completely different companies vs. the primary native AIO — “LAIO.” 😀 c: @ndyjsimpson @rustybrick pic.twitter.com/oKlCg1Q4Fp
— Greg Sterling 🇺🇦 (@gsterling) March 13, 2025
Here’s what it seemed like in SGE again in 2023:
I’ll say, in my instance, the AI Overview native pack and regular Locations part within the natural outcomes are barely completely different. Right here is the Locations part:
So now the AI Overviews have native packs!
Discussion board dialogue at X.