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    Google To Pay $100 Million To Settle Old Ad Lawsuit On Clicks Outside Geographic Target

    YGLukBy YGLukMarch 31, 2025No Comments1 Min Read
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    Google is reportedly going to pay $100 million to settle a 14-year-old class motion case for allegedly having its Google Adverts (as then recognized, AdWords) serve advertisements outdoors of the geographic areas the advertisers focused.

    You possibly can learn the total 36-page settlement PDF here, The case is Cabrera et al v Google LLC, U.S. District Courtroom, Northern District of California, No. 11-01263.

    The settlement covers advertisers who used AdWords between January 1, 2004, and December 13, 2012. Plus, the legal professionals stand up to 33% of the settlement and $4.2 million for bills.

    Google has denied doing something mistaken and stated, “This case was about advert product options we modified over a decade in the past and we’re happy it is resolved,” spokesman Jose Castaneda stated in an emailed assertion.

    Reuters wrote, “Google has agreed to pay $100 million in money to settle a long-running lawsuit claiming it overcharged advertisers by failing to offer promised reductions and charged for clicks on advertisements outdoors the geographic areas the advertisers focused.”

    Discussion board dialogue at X.



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