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    Home » SEM
    SEM

    Microsoft Advertising Introduces Video Extensions

    YGLukBy YGLukMarch 16, 2024No Comments2 Mins Read
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    Jill Goldstein – August 19, 2021

    With new components commonly added to the search engine outcomes pages (SERPs), it’s typically laborious to face out amongst all of the content material. Even when your advert is on the high of the web page, there are buying adverts, information graphs, reply containers, and many others. vying for buyer’s clicks. Microsoft has just lately launched Video Extensions to catch searchers consideration.

    Out there on each desktop and cell units, Video Extensions are a implausible method to supply wealthy content material alongside your adverts. See beneath for an instance of how they seem. When clicked, the video will open as an overlay with a customizable button which can take customers to a touchdown web page of alternative.

    What you should add Video Extensions to your marketing campaign

    Different Vital Particulars

    • Video extensions can present with different advert extensions
    • You may be charged per click on and the identical quantity as different advert clicks
    • Video Size is between 6 and 120 seconds
    • Beneficial file codecs are MPEG-2, MP4 or MOV. Nonetheless, most different codecs are accepted
    • Side ratio needs to be within the vary from 16:9 to 9:16
    • Decision needs to be as excessive as attainable. 720×720 is really useful
    • Max file measurement for uploaded movies is 10 GB

    If you’re a MoreVisibility shopper and would love extra details about Video Extensions with Microsoft Promoting, contact your Shopper Strategist. If you’re not a MoreVisibility shopper and would love further info, please contact the experts at MoreVisibility.



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