Reddit moderators within the search engine marketing channel proceed to take away the responses that Danny Sullivan, the Google Search Liaison, is posting in response to some search engine marketing and Google Search-related questions. It’s considerably comical to see this, since you’d suppose any discussion board would need an official Google consultant to answer to their customers questions.
For instance, there’s a thread on Reddit named How many bloggers will remove their TOC plugins? It particularly talks about Danny’s feedback on X about SEOs removing TOCs, desk of contents, from their net pages.
Danny Sullivan posted a protracted reply, which I captured earlier than it was eliminated, but it surely was eliminated. He then replied 4 extra occasions and people had been eliminated.
Right here was his reply that was eliminated:
I addressed this in a number of replies out on X. Appears price repeating right here. The purpose of the put up (the entire thing was right here) was this:
“Any query you could have about making content material for Google will come again to this precept. ‘Is that this content material that my guests would discover satisfying?’ If the reply is sure, then do this, as a result of that’s what Google needs.”
That is it. As a part of making this broad level, I listed some issues I’ve seen individuals do as a result of — as I certified within the issues I listed — it looks like they is likely to be doing them as a result of they by some means believed that having them would rank them higher. This is what I mentioned about tables of contents:
Bizarre table-of-content issues shoved on the high as a result of who is aware of, alongside the best way, by some means that turned a factor I am guessing individuals assume ranks you higher
There isn’t any inherent “search engine marketing worth” to us when you have — or haven’t got — a desk of contents. Your readers may worth it. If that’s the case, do it. However when you’re doing it or any content material factor since you suppose “that is the factor I heard second-hand, third-hand, no matter, is the factor that makes you rank higher on Google,” then you definately’re totally lacking the purpose that what our rating programs try to reward is content material that’s designed for what individuals like.
This additionally illustrates the issue in giving the steering that SEOs need. They rightly complain {that a} assertion like “Make pages for customers, not for engines like google” as we have achieved for 20 years can appear too broad or simplistic. However then if we give examples with {qualifications}, the {qualifications} and broad aim can get tuned out in favor of individuals in search of the supposed particular rating enhance (as I defined right here, see additionally right here).
As I additionally mentioned within the put up, I do not work immediately on creator steering. I make strategies primarily based on suggestions to individuals who work on numerous components of Google Search about all varieties of issues. It is the Search Central individuals who do the documentation. I’ve made some strategies on how I hope that documentation may develop and perhaps get clearer to maneuver individuals away from the “guidelines” strategy that may generally occur. Perhaps it’s going to get there.
I’m actually undecided why Reddit moderators proceed to take away his replies in that thread:
Here’s a screenshot of a few of these removals and Danny’s remark about them being eliminated:
He wrote:
I left a remark clarifying a few of this, which appeared useful. That remark acquired eliminated by, I assume, the moderators (who I additionally messaged about it, and have not heard again). I left a remark asking in regards to the elimination, and that now acquired eliminated.
The unique poster in that thread replied:
I am actually sorry, Danny, however oh the irony of that is simply an excessive amount of!
Whereas Google is flooding search outcomes with Reddit, Reddit will not allow you to remark.
I’ve not seen a reply by a moderator on why the feedback had been eliminated.
Let’s not neglect, this Reddit community was overtaken by new moderators not way back.
Discussion board dialogue at Reddit.

