Thomas Eccel posted a guess, making an attempt to determine what number of Google Adverts campaigns are created in a timeframe. He stated if the advert campaigns are issued in sequential order, primarily based on his calculations, 9,000 advert campaigns are created on Google Adverts each second.
I imply, that looks as if a heck of loads of advert campaigns. However we all know there are a ton of advertisers, lots of whom use advert automation instruments to create these campaigns on the fly, so I assume it’s doable.
However I extremely doubt Google makes use of marketing campaign IDs primarily based on sequential quantity, proper? Possibly I’m incorrect…
Thomas posted on X saying:
If Google Adverts marketing campaign IDs are actually continues numbers, then my calculations says that 9000 Google Adverts campaigns are being created every seconds on the earth.
Give it some thought why your CPC will increase.
Oh, right here is the way you find your ad campaign ID.
Many suspect the quantity could also be inflated as a result of it does not take into consideration paused campaigns?
If Google Adverts marketing campaign IDs are actually continues numbers, then my calculations says that 9000 Google Adverts campaigns are being created every seconds on the earth.
Give it some thought why your CPC will increase.#ppc #googleads #ppcchat
— Thomas Eccel (@ThomasEccel) October 7, 2024
The PPC group thinks it’s sequential:
they’re def steady. here’s a batch of marketing campaign IDs (first 3 digits) sorted by marketing campaign begin date. pic.twitter.com/RMlBba3kjD
— Mike Ryan (@mikeryanretail) October 9, 2024
Mike Ryan got here up with this chart and posted on X, “alright I got here again to this, *very* fast & soiled, I estimate there are about 3.33M new campaigns on a median day.”
Google has not confirmed this in any respect, simply throwing this principle on the market for you all to have enjoyable with.
Mike Ryan said, “I kindly disagree with the 9,000/sec determine. Based mostly on what I can see, there are doubtless within the vary of three to three.3 million new campaigns every single day, or roughly 40 per second. I’m joyful to be incorrect about that although – 9k per second could be very, very cool.”
Discussion board dialogue at X.
