Google Advertisements has quietly launched a brand new model report. The model report “is a devoted model advertiser expertise that gives you with deduplicated attain and frequency metrics throughout your campaigns,” Google wrote.
The model report permits you to type the info by on-target demographics, resembling age and gender.
Google says this report “streamlines reporting by consolidating information throughout a number of instruments, making it simpler so that you can measure key efficiency indicators (KPIs), perceive efficiency drivers, and establish insights to maximise return on funding (ROI).”
This was noticed by PPCGreg on X.
Here’s what it appears like:
To entry this new model report in Google Advertisements go to your Google Advertisements account, click on the Campaigns icon Campaigns icon after which click on the Insights and experiences drop down within the part menu after which on the Click on Model Report.
Google posted these notes on this report:
- Information is accessible on the single account stage. You possibly can’t pull information for a number of accounts or MCCs.
- The utmost date vary out there for attain metrics is 92 days.
- The utmost variety of campaigns is 10,000.
- Search, Purchasing, and Efficiency Max campaigns aren’t supported.
- Campaigns will need to have greater than 10,000 impressions for information to populate.
Discussion board dialogue at X.