Google has confirmed one other bug with Google Adverts the place it unintentionally attributed site visitors to a match kind that ought to not exist anymore – sensible matching. Ginny Marvin, the Google Advert Liaison, confirmed the problem and stated, “Advertisers won’t be charged for these clicks, and we’ve reverted the change.”
Thomas Eccel noticed the problem and stated on X, “are you able to let me know what this new “Good Matching” Match Sort precisely is?” Ginny replied, “It is a results of a small site visitors experiment between 8/13/2024 and eight/14/2024 that incorrectly attributed site visitors beneath this beforehand turned down “Good Matching” designation. Advertisers won’t be charged for these clicks, and we’ve reverted the change.”
Here’s what it regarded like within the Google Adverts report:
The humorous factor is we noticed this match kind again in 2021 after which Google stated, “This filter possibility was the results of a bug that’s now being fastened, however no site visitors was affected. This experiment is one in every of many small checks that choose advertisers have opted into. We don’t have something extra to share at the moment.”
So this isn’t the primary time Google Adverts had a bug like this.
Discussion board dialogue at X.
