Google is now selling its AI Overviews immediately in Google Uncover. As customers scroll by the Google house web page, they might see a pattern of a query that Google thinks its AI Overviews in Google Search can do a pleasant job of answering.
What it seems like. Here’s a screenshot of my Google Uncover feed displaying a promotion for AI Overviews. On this case, Google is selling Olympics swimming by asking the query, “Why aren’t full-body swimsuits allowed on race day?”
Here’s a screenshot:
Whenever you click on “See AI Overview,” you might be taken into Google Search, and Google will then present you the AI Overview on the high of the search outcomes web page.
I covered examples of fencing earlier at this time, listed below are a few of these examples:
Olympics partnership. That is possible a part of the Google partnership with the Paris Olympics, the place Google announced which you could “be taught extra concerning the Video games with Gemini.”
Why we care. It’s attention-grabbing to see Google pushing AI Overviews, perhaps to get extra customers extra accustomed to them. It’s clear, AI Overviews are right here to remain and might be a giant a part of Google Seek for the foreseeable future.
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Concerning the writer
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming crew for SMX occasions. He owns RustyBrick, a NY primarily based internet consulting agency. He additionally runs Search Engine Roundtable, a preferred search weblog on very superior SEM matters.
In 2019, Barry was awarded the Excellent Group Companies Award from Search Engine Land, in 2018 he was awarded the US Search Awards the “US Search Character Of The Yr,” you’ll be able to be taught extra over right here and in 2023 he was listed as a high 50 most influential PPCer by Advertising and marketing O’Clock.
Barry could be adopted on X here and you’ll be taught extra about Barry Schwartz over here or on her personal site.
