Google seems to be to have expanded its enforcement of its site reputation abuse policy to European areas this week. Google started enforcement within the US back in May however Google appears to have issued a ton of those handbook actions (handbook penalties) to European based mostly websites.
This comes across the time Google clarified their docs for the positioning popularity abuse coverage.
Laura Chiocciora first notified me of this on X and stated, “Seems like Google is lastly sending handbook actions in Europe! This is an instance from Italy: all of the whitelabel initiatives at the moment are gone (besides Ansa). Seeing related issues in different international locations too.”
Listed here are the screenshots she shared:
Glenn Gabe adopted up on X and wrote, “Large information. Seems like handbook actions have been utilized in Europe for web site popularity abuse (at the very least for coupons). Laura offers some data beneath in her tweet, and I simply checked numerous websites I had documented. Yep, all seeing large drops beginning yesterday into right this moment. And when operating web site queries, I see the notorious “10 outcomes” returned. See screenshots beneath.”
He then shared these charts:
And this search consequence:
And this:
In France too pic.twitter.com/2b1p09nTYl
— Fabien search engine optimization ✳️ (@fabienr34) January 22, 2025
Fast replace on the EU handbook actions for web site popularity abuse that went out two days in the past (focusing on websites throughout a number of international locations beginning with coupons). Once more, coupons is the best goal (and it is how this began within the U.S. in March 2024). I am seeing enormous drops throughout… pic.twitter.com/Sb4kuks9TF
— Glenn Gabe (@glenngabe) January 23, 2025
Marvel why Google delayed the roll out to European areas till now?
Discussion board dialogue at X.