Google has made plenty of updates to the product analytics part inside Google Service provider Middle Subsequent. Natural conversions have been renamed to Purchases. Plus, Google allows you to specify it is site visitors to PDPsm as a substitute of merchandise, and labels.
Brodie Clark posted these updates on his SERPAlerts channel on X and wrote, “Google is rolling out further analytics reporting modifications in GMC Subsequent.” He added, “now there is a alternative of ‘conversions’ with ‘purchases’, together with specifying it is site visitors to PDPs (reasonably than merchandise) and labels.”
Here’s a screenshot he posted of those modifications:
I also needs to word that Conversion Settings has been renamed to Key Occasion Setup in Google Service provider Middle. This modification was noticed by Emmanuel Flossie who posted about this on LinkedIn and shared this graphic of that change:
