Google’s Search Liaison, Danny Sullivan, was requested about if a enterprise ought to all the time have a web site and in that case, ought to in addition they have a weblog. Sullivan replied that he believes all companies ought to have a minimum of a primary web site, however in relation to a weblog, that is determined by what they should say on that weblog.
Danny Sullivan wrote this on X saying:
I’ve seen — and personally been to — companies that did not have a web site — a lot much less a weblog — that ranked in Google. I would nonetheless suggest a enterprise have a minimum of a primary web site simply because, properly, it is 2024 and web sites are a fairly frequent expectation.
On the subject of running a blog, he mentioned it relies upon. Sullivan wrote that if in case you have one thing distinctive and attention-grabbing to say and your clients will discover it helpful – then positive. In any other case, perhaps not. Sullivan wrote:
Running a blog? You probably have one thing distinctive and attention-grabbing to say, and also you assume your current clients would discover it helpful, that it is sensible and you’ve got time for all the opposite issues a enterprise usually does — positive, maybe it is perhaps good to do.
Listed here are these posts:
I’ve seen — and personally been to — companies that did not have a web site — a lot much less a weblog — that ranked in Google. I would nonetheless suggest a enterprise have a minimum of a primary web site simply because, properly, it is 2024 and web sites are a fairly frequent expectation. Running a blog? You probably have…
— Google SearchLiaison (@searchliaison) March 22, 2024
Exhausting to disagree? Properly, I’m positive a few of you’ll disagree.
Discussion board dialogue at X.
