HubSpot’s Advertising and marketing Hub is a complete advertising and marketing automation platform that helps companies generate leads, automate campaigns, measure advertising and marketing efficiency, and extra — all powered by HubSpot’s AI. With 82% of entrepreneurs reporting that HubSpot elevated their lead era, the platform has confirmed its effectiveness throughout companies of all sizes. This information supplies present pricing info for all HubSpot Advertising and marketing Hub plans as of 2025.
HubSpot Advertising and marketing Hub Pricing Overview
HubSpot Advertising and marketing Hub presents 4 pricing tiers designed to scale with your enterprise wants:
|
Plan |
Month-to-month Price |
Customers Included |
Advertising and marketing Contacts |
Electronic mail Sends |
Onboarding Charge |
|
Free Advertising and marketing Instruments |
$0 |
As much as 2 customers |
None |
2,000/month (with branding) |
None |
|
Advertising and marketing Hub Starter |
$9/seat (annual) or $15/seat (month-to-month) |
Per seat pricing |
1,000 included |
5x contact tier restrict per calendar month |
None |
|
Advertising and marketing Hub Skilled |
$800/seat (annual) or $890/seat (month-to-month) |
Consists of 3 core seats; $45/further seat (annual) and $50/further seat (month-to-month) |
2,000 included |
10x contact tier restrict per calendar month |
$3,000 |
|
Advertising and marketing Hub Enterprise |
$3,600/mo |
Consists of 5 core seats included ($75/further seat) |
10,000 included |
20x contact tier restrict per calendar month |
$7,000 |
Free Advertising and marketing Instruments
Worth: $0/month
Customers: As much as 2 customers
Electronic mail Sends: 2,000 electronic mail sends per calendar month
HubSpot‘s free advertising and marketing instruments present fundamental CRM, electronic mail advertising and marketing, kinds, and reside chat performance with out value. These instruments embody HubSpot branding however supply important advertising and marketing capabilities for companies testing advertising and marketing automation software program earlier than investing in paid plans. The free tier integrates with HubSpot’s Gross sales Hub, Service Hub, Content material Hub, and Operations Hub free instruments, creating an entire enterprise platform for free of charge.
Key Options
- Electronic mail advertising and marketing with HubSpot branding (2,000 sends per thirty days)
- Varieties with fundamental customization choices
- Electronic mail reply monitoring
- Social Login
- One electronic mail automation
- As retargeting
- Dwell chat performance with HubSpot branding
- Primary reporting and analytics
- Integration with different HubSpot free instruments
Finest for: Startups and small companies evaluating advertising and marketing automation platforms who want fundamental lead era instruments with out upfront funding.
Advertising and marketing Hub Starter Pricing
Worth: $9/month per seat (billed yearly) or $15/month (billed month-to-month)
Advertising and marketing Contacts: 1,000 included
Electronic mail Sends: 5x advertising and marketing contact tier electronic mail ship restrict per calendar month. Join and authenticate an electronic mail sending area.
Advertising and marketing Hub Starter removes HubSpot branding from emails, kinds, and reside chat whereas including easy automation capabilities that free instruments lack. In contrast to the free model, Starter consists of electronic mail and in-app chat assist plus Messaging Insights for monitoring buyer interactions. For companies evaluating fundamental advertising and marketing automation choices, Starter supplies skilled branding and assist that free instruments can’t match.
Key Options
- Take away HubSpot branding from all advertising and marketing supplies
- Electronic mail and in-app chat assist (unavailable in free instruments)
- Messaging Insights (Beta) for dialog monitoring
- Skilled electronic mail templates and customization
- Advert administration
- Cookie Administration Instruments
- Advert retargeting
- Easy advertising and marketing automation workflows
Commerce-offs vs Free Instruments
- Benefit: Skilled branding, buyer assist, easy automation
- Price: $108-180 yearly per consumer vs $0 without spending a dime instruments
- Limitation: Nonetheless restricted to 1,000 advertising and marketing contacts and fundamental automation in comparison with larger tiers
Finest for: Small companies and startups in search of skilled advertising and marketing supplies, buyer assist, and fundamental automation with out the complexity and price of superior advertising and marketing automation platforms.
Advertising and marketing Hub Skilled Pricing
Worth: $800/month (consists of 3 seats)
Extra Seats: $45/month per further seat
Advertising and marketing Contacts: 2,000 included
Electronic mail Sends: 10x advertising and marketing contact tier electronic mail ship restrict per calendar month
Setup Charge: $3,000 one-time Skilled Onboarding payment required
Advertising and marketing Hub Skilled supplies complete omni-channel advertising and marketing automation, social media administration, and superior reporting that Starter lacks. Whereas Starter presents easy automation, Skilled consists of advanced workflow builders, lead scoring, dynamic personalization, and customized reporting capabilities. The $3,000 setup payment ensures correct implementation of superior options. 76% of promoting leaders mentioned that HubSpot elevated their conversion price, and clients expertise a 134% common enhance in visitors.
For companies evaluating advertising and marketing automation platforms like Marketo, Pardot, or Mailchimp, Skilled presents built-in CRM, social media administration, and superior analytics in a single platform fairly than requiring a number of instruments.
Key Options
- Groups performance for advertising and marketing collaboration
- Breeze social agent (Beta) for social media automation
- Full social media administration and scheduling
- Omni-channel advertising and marketing automation throughout electronic mail, social, and internet
- Advertising and marketing SMS capabilities (out there as add-on)
- Customized reporting dashboards and advertising and marketing analytics
- Dynamic web site and electronic mail personalization
- Superior Lead Scoring App with behavioral monitoring
- Marketing campaign reporting for as much as 5,000 campaigns
- Breeze Buyer Agent with 100 HubSpot Credit per dialog
Commerce-offs vs Starter
- Benefit: Superior automation, social media administration, customized reporting, staff collaboration
- Price: $800/month + $3,000 setup vs $27/month for 3 Starter seats
- Complexity: Requires onboarding and coaching vs easy Starter setup
Commerce-offs vs Enterprise
- Limitation: No attribution modeling, journey analytics, or superior staff administration
- Financial savings: $2,800/month inexpensive than Enterprise
- Marketing campaign restrict: 5,000 campaigns vs 10,000 in Enterprise
Finest for: Advertising and marketing groups working multi-channel campaigns who want superior automation, social media administration, and detailed reporting however do not require enterprise-level attribution modeling or superior staff governance options.
Advertising and marketing Hub Enterprise Pricing
Worth: $3,600/month (consists of 5 seats)
Extra Seats: $75/month per further seat
Advertising and marketing Contacts: 10,000 included
Electronic mail Sends: 20x advertising and marketing contact tier electronic mail ship restrict per calendar month
Setup Charge: $7,000 one-time Enterprise Onboarding payment required
Advertising and marketing Hub Enterprise supplies superior attribution modeling, buyer journey analytics, and enterprise-level staff administration that Skilled can’t match. Whereas Skilled presents customized reporting, Enterprise consists of multi-touch income attribution throughout all advertising and marketing channels.
For giant organizations evaluating enterprise advertising and marketing platforms like Adobe Expertise Cloud, Salesforce Advertising and marketing Cloud, or Oracle Eloqua, Enterprise presents built-in CRM, superior attribution, and buyer journey mapping with out requiring separate information integration instruments.
Key Options
- Multi-touch income attribution throughout all advertising and marketing channels as much as 10,000 logged interactions per contact
- AI social inbox insights (Beta) for social media intelligence
- Buyer journey analytics and mapping
- Superior staff group with role-based permissions
- Lookalike Lists (Beta) for viewers growth
- Superior content material and information entry controls
- Journey automation (Beta) for advanced buyer workflows
- Enhanced Breeze social agent (Beta) with superior AI capabilities
- Marketing campaign reporting for as much as 10,000 campaigns
- Enterprise-level safety and compliance options
Commerce-offs vs Skilled
- Benefit: Attribution modeling, journey analytics, superior staff administration, 5x extra advertising and marketing contacts
- Price: $2,800/month dearer plus $4,000 larger setup payment
- Complexity: Requires intensive onboarding and devoted admin assets
Commerce-offs vs Opponents
- Benefit: Built-in CRM and attribution vs separate instruments required by Adobe/Salesforce
- Consideration: Greater per-contact prices than some enterprise platforms for very giant databases
Finest for: Massive advertising and marketing organizations and enterprises needing superior attribution modeling, refined buyer journey analytics, and enterprise-level staff administration with confirmed ROI throughout advertising and marketing, gross sales, and repair capabilities.
Starter Buyer Platform — HubSpot’s Starter Bundle Constructed for Startups & Small Companies
Worth: $9/month per seat on your first 12 months ($15/mo per seat thereafter), with upfront cost and annual dedication. Save 40% off the bottom value for Starter.
The Starter Buyer Platform combines Advertising and marketing Hub Starter with Gross sales Hub Starter, Service Hub Starter, Content material Hub Starter, and Operations Hub Starter at no further value. This built-in method supplies full enterprise automation in comparison with buying particular person advertising and marketing automation instruments, CRM software program, customer support platforms, content material administration techniques, and information integration instruments individually.
For companies evaluating all-in-one platforms like Zoho, Pipedrive, or Freshworks, HubSpot’s Starter Bundle presents deeper integration between advertising and marketing, gross sales, and repair capabilities with out information silos or separate login necessities.
Included Merchandise
- Advertising and marketing Hub Starter: Skilled electronic mail advertising and marketing, kinds, and easy automation
- Gross sales Hub Starter: CRM, deal monitoring, and gross sales automation
- Service Hub Starter: Assist desk, ticketing, and buyer assist instruments
- Content material Hub Starter: Web site builder, weblog, and content material administration system
- Operations Hub Starter: Information synchronization and workflow automation
Commerce-offs
- Benefit: Full enterprise platform for value of promoting device alone
- Limitation: Starter-level options throughout all hubs vs superior capabilities in specialised instruments
Key Pricing Concerns
Contact Limits and Overage Prices
All paid plans embody a particular variety of advertising and marketing contacts. While you exceed your restrict, further contacts can be found at tiered pricing. Advertising and marketing contacts are people you may market to by means of HubSpot instruments.
Electronic mail Ship Limits
Every plan consists of totally different electronic mail ship allowances:
- Starter: 2,000 sends per thirty days with branded emails
- Skilled: 10x your advertising and marketing contact tier restrict
- Enterprise: 20x your advertising and marketing contact tier restrict
Required Onboarding Charges
Skilled and Enterprise plans require necessary onboarding:
- Skilled: $3,000 one-time payment
- Enterprise: $7,000 one-time payment
These charges guarantee correct setup and coaching for superior options.
ROI and Enterprise Influence
Based mostly on HubSpot’s buyer information:
- 76% of entrepreneurs report HubSpot elevated their conversion price
- 84% of gross sales professionals say HubSpot improved their lead high quality
- 82% of entrepreneurs report HubSpot elevated their lead era
- Clients see a 107% enhance in inbound leads after 6 months with Advertising and marketing Hub
- Advertising and marketing clients expertise a 134% enhance in web site visitors
Function Comparability by Plan
|
Function |
Free Instruments |
Starter |
Skilled |
Enterprise |
|
Electronic mail Advertising and marketing |
Primary (with HubSpot branding) |
2,000 sends/month (no branding) |
10x contact tier sends/month |
20x contact tier sends/month |
|
Varieties |
Restricted options |
No HubSpot branding + further options |
Superior options |
Superior options |
|
Advertising and marketing Automation |
None |
Easy automation |
Omni-channel automation |
Journey automation (Beta) |
|
Social Media |
None |
None |
Full social media administration |
AI social inbox insights (Beta) |
|
Reporting |
Primary |
Primary |
Customized reporting + analytics |
Superior attribution + journey analytics |
|
Lead Scoring |
None |
None |
Lead Scoring App |
Superior lead scoring |
|
Groups/Collaboration |
None |
None |
Groups performance |
Superior staff group |
|
Marketing campaign Restrict |
N/A |
N/A |
5,000 campaigns |
10,000 campaigns |
|
Assist |
Group |
Electronic mail + in-app chat |
Electronic mail + cellphone + chat |
Precedence assist |
|
Personalization |
None |
None |
Dynamic personalization |
Superior personalization |
Making the Proper Selection
Select Free Instruments if:
- You are simply beginning with digital advertising and marketing
- You want fundamental instruments to check HubSpot’s capabilities
- You’ve gotten minimal advertising and marketing contact necessities
Select Advertising and marketing Hub Starter if:
- You are a small staff able to put money into skilled advertising and marketing instruments
- You want branded advertising and marketing supplies
- You need easy automation capabilities
- You’ve gotten underneath 1,000 advertising and marketing contacts
Select Advertising and marketing Hub Skilled if:
- You are working multi-channel advertising and marketing campaigns
- You want superior automation and reporting
- You require social media administration instruments
- You need lead scoring and dynamic personalization
- Your staff wants collaboration options
Select Advertising and marketing Hub Enterprise if:
- You are a big group with advanced advertising and marketing wants
- You require superior attribution modeling
- You want refined buyer journey analytics
- You need enterprise-level safety and governance
- You handle giant advertising and marketing contact databases (10,000+)
Integration and Extra Prices
HubSpot Advertising and marketing Hub integrates with over 1,800 purposes together with Amplitude, Jira, Adobe Categorical, Aircall, LinkedIn, and Microsoft Groups. Most integrations are included in your plan, although some third-party instruments might have separate prices.
Advertising and marketing SMS is on the market as an add-on for Skilled and Enterprise plans, with separate pricing primarily based on utilization.
Getting Began
HubSpot presents a number of assist choices:
- 24/7 buyer assist for all paid plans
- Tailor-made onboarding with licensed specialists
- Free on-line coaching by means of HubSpot Academy
- 14-day free trial for testing options
For present pricing or customized enterprise quotes, contact HubSpot gross sales at (888) 482-7768 or go to HubSpot’s pricing calculator for customized estimates primarily based in your advertising and marketing contact quantity.
Conclusion
HubSpot Advertising and marketing Hub‘s 2025 pricing construction accommodates companies from startup to enterprise degree. The platform’s confirmed outcomes — with clients reporting vital enhancements in lead era, conversion charges, and web site visitors — justify the funding for companies critical about advertising and marketing progress.
Whether or not you begin with the free instruments to check the platform or bounce to Skilled for complete advertising and marketing automation, HubSpot Advertising and marketing Hub supplies scalable options that develop with your enterprise wants.
