WHY TRUST INFLUENCER MARKETING HUB?
Influencer Advertising and marketing Hub units itself other than standard assessment platforms by means of the involvement of Influencer Advertising and marketing specialists reminiscent of Werner Geyser, Djanan Kasumovic, Camille Kennedy, Dave Eagle, and different notable trade figures. This skilled group brings a profound understanding of the Influencer Advertising and marketing panorama, assessing instruments and platforms with an insider’s perspective on capabilities, expertise, and trade acumen. Not like user-generated assessment platforms, Influencer Advertising and marketing Hub’s evaluations are rooted in in depth firsthand expertise and direct interactions with the instruments and platforms in query. This ensures that the critiques aren’t solely reliable but in addition deeply knowledgeable. Excessive-caliber manufacturers like Glowstaff, CM Fashions, and Mannequin Company Frankfurt endure rigorous month-to-month evaluations, highlighting the platform’s dedication to figuring out and showcasing top-tier options in Influencer Advertising and marketing and past.
Influencer Advertising and marketing Hub employs an expert-driven methodology to guage Influencer Advertising and marketing companies, guaranteeing that our suggestions are each dependable and complete. This strategy is designed to assist companies and people discover one of the best companies to satisfy their particular Influencer Advertising and marketing wants. Right here’s how we assess the assorted companies like Glowstaff, CM Fashions, and Mannequin Company Frankfurt:
Strategic Evaluation of Company Capabilities: We begin by analyzing every Influencer Advertising and marketing company’s core competencies, reminiscent of search engine optimization, PPC, content material advertising and marketing, and social media technique. Our focus is on figuring out Influencer Advertising and marketing that not solely supply a variety of companies but in addition reveal distinctive ability in executing high-impact Influencer Advertising and marketing campaigns.
Frankfurt is turning into a key participant within the creator economy, the place influencers are reshaping how companies have interaction with their audiences. As firms shift away from impersonal company messaging, the main focus is now on genuine, customized content material that resonates on a deeper degree.
This transformation is especially evident within the B2B sector, the place influencers are serving to companies tackle challenges like ability shortages and model positioning.
As Eduard Bergmann, Company Influencer and Folks & Tradition Supervisor at orgaMAX, notes,
“Creators assist firms not solely perceive their goal group higher but in addition join with them authentically.”
This pattern highlights the rising reliance on creators to construct belief and set up real connections, making them an integral a part of trendy advertising and marketing methods.
Amid this progress, manufacturers in Frankfurt face distinctive challenges, from discovering credible influencer advertising and marketing companies to adapting campaigns to cultural and authorized frameworks. On this article, we’ll discover the highest influencer companies in Frankfurt and aid you determine on the successful choose.
Comparability of the High Influencer Advertising and marketing Businesses in Frankfurt
Right here’s a comparability of the High Frankfurt Influencer Advertising and marketing Businesses:
High
influencer advertising and marketing companies frankfurt
2025
Finest For: Companies and Startups of all Sizes
Notable Shoppers: Nürburgring, Tuning World Bodense, DigaJet, Vodafone
Working since 2015, Glowwstaff has constructed a robust status by offering tailor-made advertising and marketing options that ship outcomes. Whether or not you’re in Frankfurt or some other main metropolis in Germany—reminiscent of Berlin, Hamburg, Munich, or Stuttgart—Glowstaff gives complete, nationwide marketing campaign implementation to make sure your model is seen and heard.
With a sturdy database of influencers spanning varied niches, together with B2B, skincare & magnificence, sports activities, and household, they will join you with micro-influencers or main names that finest align along with your model’s objectives. Their attain doesn’t cease at Frankfurt; their capacity to handle each nationwide and worldwide initiatives means your campaigns can have a worldwide impression.
One in every of Glowstaff’s defining options is their versatility. Past influencer advertising and marketing, they provide fashions and hostesses for photoshoots, videoshoots, commercials, and TV productions. In case you’re frightened in regards to the complexities of influencer collaboration, Glowstaff handles negotiations and organizes the authorized framework, guaranteeing agreements and clauses are professionally managed and clear.
In terms of content material creation, Glowstaff lands a hand in creating photos and movies for Instagram Reels and IGTVs. With a extremely expert group of pros in influencer advertising and marketing and occasion staffing, they work diligently to execute campaigns that exceed expectations.

Finest For: Companies of all Sizes
Notable Shoppers: Prada, Dior, Rimowa, Chanel, Hermes, Calvin Klein
CM Fashions is an company that excels in each influencer advertising and marketing and conventional modeling. Since 2017, CM Fashions has been on the forefront of the trade, offering tech, magnificence, life-style, and trend companies with tailor-made options to amplify their model presence. They’ve efficiently executed over 100 influencer campaigns and function extensively in Frankfurt whereas serving different main cities reminiscent of Berlin, Hamburg, and Munich.
CM Fashions handles each side of influencer marketing campaigns, guaranteeing a seamless expertise for shoppers. From marketing campaign creation and influencer choice to administration and reporting, their experience spans each part of execution. Specializing in Fb, TikTok, YouTube, and Instagram marketing, they join manufacturers with the precise influencers to successfully attain their target market.
Along with influencer advertising and marketing, CM Fashions gives a novel mix of companies, together with skilled fashions for photoshoots, commercials, and trend campaigns. Their hostesses for occasions, commerce reveals, and activations additional improve their capacity to ship a 360-degree answer for his or her shoppers’ advertising and marketing wants.
Their consideration to element extends to dealing with contracts and legalities related to influencer collaborations, guaranteeing that each one partnerships are safe and professionally managed.

Finest For: Large Manufacturers
Notable Shoppers: Grundig, Nobilia, Daimler, Adidas, Wirecard, Beko
Mannequin Company Frankfurt is a full-service agency famend for its professionalism, reliability, and excessive buyer orientation. Providing a various vary of companies, they’ve established themselves as a trusted accomplice for shoppers in search of top-tier modeling and promotional options.
The company represents an inclusive expertise pool, that includes curvy and plus-size fashions, skilled professionals aged 35 and above, and basic female and male fashions. Their numerous roster ensures that shoppers can discover the right match for his or her campaigns, whether or not it’s for a trend shoot, a industrial, or a runway present.
Past conventional modeling companies, Mannequin Company Frankfurt excels in influencer marketing. They join shoppers with native micro-influencers to spice up model visibility and foster real connections with goal audiences. This deal with genuine illustration provides immense worth for companies seeking to strengthen their market presence.
The company can be a go-to for offering charismatic and assured truthful and promotion hostesses. Whether or not for commerce reveals, occasions, or activations, their hostesses are expert in partaking audiences and enhancing the general buyer expertise. With their broad geographic attain, together with operations in Wiesbaden, Mainz, Darmstadt, and Mannheim, they cater to shoppers throughout varied areas.
Mannequin Company Frankfurt’s dedication to nurturing new expertise units it aside. They actively help younger fashions and recent faces by means of casting alternatives, recognizing the significance of fostering the trade’s future. This dedication ensures that their shoppers profit from each skilled professionals and rising expertise.

Finest For: Giant Manufacturers
Notable Shoppers: Jack Daniel’s, Jamaica Journey, Epic Video games, Amylyx
FINN Companions stands out as a premier world advertising and marketing and communications company with a powerful community of workplaces worldwide, together with a well-established presence in Frankfurt, Germany.
Famend for his or her experience throughout a various array of industries, they supply tailor-made options for trend, magnificence, well being and wellness, journey, know-how, life-style, schooling, meals and beverage, and wine and spirits sectors.
Their full suite of companies consists of B2B and B2C campaigns, content material advertising and marketing, social media administration, influencer relations, on-line occasion coordination, and media planning. On the coronary heart of their influencer advertising and marketing capabilities is the FINN Influencer Intelligence Group. By collaborating with top-tier influencers, the company creates extremely custom-made and impactful campaigns that drive significant outcomes.
A notable energy of the group lies of their capacity to raise journey, tourism, and life-style manufacturers. By strategic campaigns, they assist these manufacturers seize consideration and set up a robust presence of their goal markets.
With their world expertise, trade range, and progressive strategy, FINN Companions stays a trusted alternative for manufacturers seeking to make a long-lasting impression by means of advertising and marketing and communications.

Finest For: Giant Manufacturers
Notable Shoppers: Sony Music, Otto, Motion, Deutsches Rotes Kreuz
24 Hours Company, based mostly in Frankfurt am Foremost, Germany, has established itself as a premier influencer administration agency specializing in life-style and informational content material. With a deal with empowering creators and delivering distinctive outcomes for shoppers, the company excels in offering tailor-made options for a dynamic and ever-evolving market.
The company helps influencers in constructing a robust and secure presence throughout platforms like YouTube, Instagram, and TikTok. By managing administrative duties and offering a devoted imprint, 24 Hours Company permits creators to keep up full management over their content material whereas guaranteeing professionalism and compliance.
24 hours Company represents a various roster of over 15 unique creators spanning niches reminiscent of life-style, magnificence, schooling, and humor. Their spectacular observe report consists of executing over 500 campaigns with greater than 130 shoppers, attaining a mixed attain exceeding 100 million.
The company’s portfolio showcases long-term partnerships with main manufacturers, together with over 20 profitable campaigns for L’Oreal Paris, Yepoda, and CeraVe.
For manufacturers, 24hours Company gives a extremely efficient “Matchmaker” service to establish probably the most appropriate influencers for his or her promoting campaigns. This course of takes into consideration essential components reminiscent of target market, platform, gender, and price range, guaranteeing an optimum match for every challenge.

Finest For: Small and Medium-Sized Companies
Notable Shoppers: Suwag, Senec, Spectrum, Airco
With over 15 years of expertise in on-line advertising and marketing, On-line Digital X, based mostly in Frankfurt am Foremost, has develop into a trusted accomplice for small and medium-sized enterprises in addition to self-employed professionals. Their experience spans a wide range of digital advertising and marketing companies, with a robust deal with influencer advertising and marketing and social media strategies.
On-line Digital X excels in connecting manufacturers with influencers throughout main platforms reminiscent of Instagram, Fb, TikTok, and YouTube. By partnering with creators who align with the model’s imaginative and prescient, they assist maximize attain and engagement. The company works intently with influencers to craft charming Reels, Tales, and posts that resonate with goal audiences, guaranteeing impactful outcomes.
One in every of their standout options is their progressive use of AI to boost the effectiveness of their campaigns. This data-driven strategy not solely will increase engagement but in addition results in greater lead technology and vital boosts in on-line store income, significantly for paid social campaigns.
To remain forward within the ever-changing digital panorama, On-line Digital X actively participates in main on-line advertising and marketing conferences. This dedication permits them to remain up to date with the most recent trade traits and applied sciences, guaranteeing their shoppers profit from cutting-edge methods.
The company focuses on creating omnichannel methods, serving to companies leverage all accessible digital channels for sustainable progress. Moreover, they help shoppers in adapting content material for a number of social media platforms, maximizing attain and guaranteeing cohesive messaging throughout channels.

Finest For: Smaller Manufacturers and Businesses
Notable Shoppers: Nuin Trend, Francesco, Philips Dach, Dodemhof
The Fashions is a famend mannequin and influencer advertising and marketing company headquartered in Bielefeld, Germany. With a robust presence in main cities like Frankfurt, Berlin, Hamburg, Munich, and Cologne, the company is a trusted accomplice for manufacturers in search of impactful collaborations with influencers and expertise throughout Germany.
Specializing in connecting manufacturers with influencers on platforms reminiscent of Instagram, Fb, and YouTube, The Fashions gives a powerful vary of expertise. From nano-influencers with as few as 2,700 followers to social superstars boasting over 1,000,000 followers, the company supplies manufacturers with the pliability to align with influencers that finest go well with their target market and marketing campaign objectives. This range ensures that each consumer finds the right match to amplify their message.
Along with influencer advertising and marketing, The Fashions gives an array of companies tailor-made to promotional and occasion wants. These embrace offering skilled fashions, charismatic presenters, truthful hostesses, and grid ladies, making them a flexible alternative for varied industries and events.
What units The Fashions aside is their dedication to nurturing new expertise. By actively supporting and welcoming recent faces and younger influencers to castings, they keep a dynamic and evolving roster. This dedication to discovering and creating rising expertise not solely strengthens the trade but in addition supplies shoppers with progressive choices for his or her campaigns.
With their skilled strategy, numerous portfolio, and in depth geographic attain, The Fashions is a standout company for manufacturers seeking to improve their presence by means of influencer advertising and marketing and promotional occasions.

Finest For: Smaller Manufacturers
Notable Shoppers: Hej Natural, Philips, Alver, Turm Kaffee
Kontx Kommunikation is a premier communication company with workplaces in Zurich and Frankfurt, specializing in influencer advertising and marketing to assist manufacturers join with their goal audiences within the digital area. Recognized for his or her context-based strategy, they ship tailor-made methods that resonate with each manufacturers and audiences.
The company boasts a complete database of influencers, fastidiously categorized by area of interest areas reminiscent of journey, trend, meals, life-style, sports activities, well being, and sustainability. This in depth useful resource permits Kontx Kommunikation to attach manufacturers with influencers who align completely with their marketing campaign objectives, guaranteeing genuine collaborations that drive outcomes.
Kontx Kommunikation excels in strategic marketing campaign planning. They help manufacturers in figuring out their target market, choosing the simplest social media platforms (reminiscent of Instagram, TikTok, and YouTube), and allocating budgets to maximise ROI. Their experience in channel choice ensures that each marketing campaign reaches its meant viewers in probably the most impactful method.
A defining function of the company is its dedication to data-driven efficiency evaluation. By evaluating influencer-generated content in opposition to predefined objectives, Kontx Kommunikation measures the success of campaigns with precision. Their detailed evaluation of influencer profiles, together with follower depend, engagement metrics, and viewers demographics, ensures that manufacturers collaborate with the precise companions to realize their goals.
Companies and Startups of All Sizes |
Nürburgring, Tuning World Bodense, DigaJet, Vodafone |
Nationwide campaigns, influencer advertising and marketing, occasion staffing, content material creation, and world challenge administration. |
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Prada, Dior, Chanel, Calvin Klein, Rimowa, Hermes |
Influencer advertising and marketing, marketing campaign administration, modeling companies, and occasion staffing. |
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Adidas, Daimler, Grundig, Beko, Wirecard, Nobilia |
Influencer advertising and marketing, modeling, promotions, truthful hostesses, and expertise nurturing. |
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Jack Daniel’s, Jamaica Journey, Epic Video games, Amylyx |
B2B and B2C campaigns, influencer intelligence, media planning, and social media administration. |
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Sony Music, Otto, Motion, Deutsches Rotes Kreuz |
Influencer administration, content material creation, marketing campaign execution, and a specialised “Matchmaker” service. |
Frankfurt’s Finest Practices: Influencer Advertising and marketing Success Tales
Influencer and social media advertising and marketing in Frankfurt demonstrates how a strategic and data-driven strategy can obtain outstanding outcomes. With influencer advertising and marketing reaching $24 billion in 2024, it’s clear that strategic campaigns and genuine collaborations yield distinctive outcomes.
The next success tales spotlight how finest practices in influencer advertising and marketing are successfully utilized.
Leveraging Strategic Partnerships and Unique Experiences: FINN Companions and Thompson Motels
Thompson Hotels aimed to boost its visibility within the wellness hospitality area and appeal to vacationers in search of rejuvenation. FINN Companions designed a wellness-focused marketing campaign, collaborating with CorePower Yoga, the nation’s largest yoga studio model. The initiative centered on rooftop yoga lessons, accessible to company and locals, tapping into the booming wellness tourism market projected to succeed in $1.4 trillion by 2027.
Key Marketing campaign Parts:
- Wellness-Targeted Partnership: The partnership centered on rooftop yoga lessons, complimentary for resort company and open to CorePower Yoga members and locals, seamlessly aligning with the wellness journey pattern.
- Unique Launch Occasion: The marketing campaign kicked off with a media and influencer occasion at Thompson Hollywood. Excessive-profile attendees, together with influencers and journalists from publications like Glamour, Nicely+Good, and Marie Claire, skilled the model firsthand.
- Built-in Messaging: Hyatt’s world model chief spoke on the occasion to emphasise Thompson’s dedication to wellness, complemented by on-demand, in-room yoga content material.
- 261M+ earned media impressions.
- 1.2M+ social media impressions.
- In depth protection from main publications and influencers, together with firsthand.
Mixing Influencer Advertising and marketing with Conventional PR: Alver
The Swiss start-up Alver, identified for its Golden Chlorella-based vegan merchandise, confronted the problem of introducing algae as a sustainable protein supply. Kontx Kommunikation was approached for a marketing campaign to speak the advantages of algae in a relatable and interesting method to its core viewers. This collaboration centered on the concept 74% of German audiences worth eco-friendly merchandise.
Key Marketing campaign Parts:
- Cross-Nationwide Technique: The marketing campaign focused Germany and Switzerland, tailoring messaging to resonate with native audiences.
- Influencer Partnerships: Meals and sustainability-focused influencers acquired Alver’s merchandise, creating recipes and showcasing them in lifestyle-oriented content material.
- PR and Media Outreach: Alver despatched take a look at packages to focused media retailers, significantly these devoted to veganism and sustainability, securing protection in key publications.
- Influencer collaborations spanned giant and small creators, producing interactive content material that resonated with followers.
- Placements in key media retailers, elevating the subject of sustainable meals sources.
Prioritizing Authenticity and Localized Campaigns: Kontx Kommunikation and Hej Natural
Hej Organic, a German vegan skincare model, collaborated with Kontx Kommunikation to launch its new NAKED vary in Swiss Migros shops. The purpose was to create consciousness within the Swiss and German markets and combine the product into the on a regular basis routines of native customers.
Key Marketing campaign Parts:
- Influencer Collaboration: Kontx partnered with Swiss magnificence influencer Stella Castelli, whose relatable and pure persona complemented the NAKED skincare line’s values.
- Genuine Content material Technique: Stella created unfiltered, makeup-free movies and reels showcasing her magnificence routine with Hej Natural merchandise, which enhanced belief and relatability. By presenting herself authentically, Stella tapped into the facility of personalization—a essential think about shopper decision-making. Analysis reveals that 80% of consumers usually tend to make a purchase order when manufacturers supply customized experiences.
- On-Website Integration: The marketing campaign included movies of Stella looking for the merchandise in Migros shops, offering followers with a tangible connection to the model.
- Content material Diversification: Content material for Instagram advertising and marketing was shared on Stella’s account and tailored for Hej Natural’s social media campaigns.
- 5,192 customers reached by means of Stella’s Instagram reel.
- 2,000 customers engaged by means of Instagram Tales.
- Elevated visibility and consciousness for Hej Natural in Switzerland.
Key takeaways
From these case research, a number of finest practices emerge which can be important for profitable influencer advertising and marketing campaigns:
- Educate and Advocate: Mix thought management with influencer advertising and marketing to place your model as an trade chief.
- Combine Methods: Use a mix of influencer collaborations and conventional PR to amplify messaging throughout channels.
- Localize Campaigns: Tailor content material and influencer partnerships to resonate with particular cultural and regional audiences.
- Emphasize Authenticity: Collaborate with influencers who can naturally combine your product into their routines.
- Leverage Information: Analyze influencer metrics and marketing campaign efficiency to refine methods and maximize ROI.
By adopting these practices, manufacturers can unlock the total potential of influencer advertising and marketing to create campaigns that educate, have interaction, and encourage.
Mastering Influencer Advertising and marketing in Frankfurt
Influencer advertising and marketing continues to redefine how companies join with their audiences, providing genuine, customized content material that builds belief and drives engagement. As Frankfurt establishes itself as a hub for progressive and efficient influencer campaigns, it’s clear that partnering with the precise company is essential to attaining success.
Choosing an company that aligns along with your objectives, understands your trade, and may navigate Frankfurt’s distinctive cultural and authorized panorama could make all of the distinction. Whether or not you’re a small enterprise seeking to break into influencer advertising and marketing or a big model in search of to increase your attain, the insights and examples shared on this information might help you are taking the subsequent step confidently.
Discover the featured companies, attain out to study extra about their experience, or begin small with self-service instruments to check the waters.
Incessantly Requested Questions
What’s influencer advertising and marketing, and the way does it profit my enterprise?
Influencer advertising and marketing includes partnering with social media creators to advertise your model, product, or service. It advantages your enterprise by leveraging influencers’ established belief with their viewers, driving greater engagement, increasing attain, and fostering genuine connections with potential clients.
How do I select the precise influencer advertising and marketing company in Frankfurt?
Search for companies with a confirmed observe report, related trade experience, and a roster of influencers that align along with your model. Transparency in pricing, companies, and marketing campaign reporting can be essential.
What platforms are hottest for influencer advertising and marketing in Frankfurt?
Instagram, TikTok, YouTube, and LinkedIn are among the many hottest platforms, every catering to totally different audiences and content material types. Choosing the platform depends upon your target market and marketing campaign objectives.
Can small companies profit from influencer advertising and marketing?
Completely! Small companies can collaborate with micro-influencers who’ve extremely engaged, area of interest audiences. This strategy is cost-effective and may yield robust outcomes, particularly when concentrating on native markets.
How do influencer campaigns measure success?
Success is measured utilizing key efficiency indicators (KPIs) reminiscent of engagement charges, follower progress, web site site visitors, gross sales conversions, and ROI. Businesses usually present detailed reviews monitoring these metrics.
What authorized concerns ought to I concentrate on in influencer advertising and marketing?
Guarantee all influencer agreements adjust to Germany’s promoting and knowledge safety legal guidelines, together with correct disclosure of paid partnerships and adherence to GDPR.
What forms of manufacturers profit most from influencer advertising and marketing in Frankfurt?
Manufacturers in industries reminiscent of trend, magnificence, tech, meals, journey, and wellness sometimes see nice success. Nevertheless, with the precise technique, influencer advertising and marketing can work for practically any trade.
What ought to I embrace in a profitable influencer advertising and marketing marketing campaign?
To maximise the success of your influencer advertising and marketing marketing campaign, guarantee the next parts are in place:
- Clear objectives and goals (e.g., model consciousness, gross sales, engagement).
- Number of influencers whose values align along with your model.
- Participating and genuine content material tailor-made to your viewers.
- Outlined KPIs to measure marketing campaign efficiency.
- A well-structured contract overlaying authorized and monetary phrases.
What makes influencer advertising and marketing companies in Frankfurt stand out?
Frankfurt companies excel in a number of distinctive methods:
- A deep understanding of native markets and cultural nuances.
- Entry to a various vary of influencers, from nano to macro ranges.
- Experience in combining influencer advertising and marketing with conventional PR.
- Sturdy information of German promoting and knowledge privateness rules.
- Confirmed observe data of executing each nationwide and worldwide campaigns.
How do influencer sorts differ, and which is correct for my marketing campaign?
Influencers come in numerous tiers, every fitted to particular marketing campaign objectives. Under is a comparability:
Influencer Kind |
Follower Depend | Finest For | Engagement Price | Examples |
Nano-influencers | 1,000 – 10,000 | Area of interest audiences, native campaigns | Excessive |
Group-focused creators |
Micro-influencers |
10,000 – 100,000 | Focused audiences, reasonably priced charges | Excessive to reasonable | Specialised specialists |
Macro-influencers | 100,000 – 1,000,000 | Giant attain, established credibility | Average |
Business leaders |
Mega-influencers |
1,000,000+ | Large attain, model consciousness | Low to reasonable |
Celebrities, public figures |