WHY TRUST INFLUENCER MARKETING HUB?
Influencer Advertising and marketing Hub units itself aside from typical evaluation platforms by way of the involvement of Influencer Advertising and marketing consultants equivalent to Werner Geyser, Djanan Kasumovic, Camille Kennedy, Dave Eagle, and different notable {industry} figures. This skilled staff brings a profound understanding of the Influencer Advertising and marketing panorama, assessing instruments and platforms with an insider’s perspective on capabilities, expertise, and {industry} acumen. In contrast to user-generated evaluation platforms, Influencer Advertising and marketing Hub’s evaluations are rooted in intensive firsthand expertise and direct interactions with the instruments and platforms in query. This ensures that the critiques should not solely reliable but in addition deeply knowledgeable. Excessive-caliber manufacturers like United Influencers, Treatment Media, and Relatable endure rigorous month-to-month evaluations, highlighting the platform’s dedication to figuring out and showcasing top-tier options in Influencer Advertising and marketing and past.
Influencer Advertising and marketing Hub employs an expert-driven methodology to judge Influencer Advertising and marketing companies, making certain that our suggestions are each dependable and complete. This strategy is designed to assist companies and people discover one of the best companies to satisfy their particular Influencer Advertising and marketing wants. Right here’s how we assess the varied companies like United Influencers, Treatment Media, and Relatable:
Strategic Evaluation of Company Capabilities: We begin by analyzing every Influencer Advertising and marketing company’s core competencies, equivalent to search engine optimisation, PPC, content material advertising, and social media technique. Our focus is on figuring out Influencer Advertising and marketing that not solely provide a variety of companies but in addition reveal distinctive ability in executing high-impact Influencer Advertising and marketing campaigns.
Stockholm has emerged as a hotspot for influencer marketing, providing a mix of innovation, cultural richness, and tech-savvy audiences. In an period the place shoppers demand authenticity, partnering with the correct influencers can amplify model messaging, drive engagement, and increase ROI. Stockholm-based companies have a novel edge: they perceive the Nordic market’s cultural nuances, serving to manufacturers join with their goal audiences on a deeper stage.
Regardless of its potential, navigating the influencer advertising panorama may be daunting. Which company aligns greatest along with your objectives? Will they perceive your model’s voice and values? Can they ship measurable ROI? These are frequent considerations for small and medium companies, international manufacturers, and advertising professionals alike.
Addressing these ache factors is essential, particularly in a market the place 85% of our survey respondents consider influencer advertising to be an efficient technique. That will help you make an knowledgeable determination, we’ve curated a listing of high influencer advertising companies in Stockholm that excel in delivering impactful campaigns.
Comparability of the High Influencer Advertising and marketing Companies in Stockholm
Right here’s a comparability of the High 5 Influencer Advertising and marketing Companies in Stockholm:
Small to medium-sized manufacturers |
Genuine storytelling and user-generated content material campaigns |
Builds belief by way of real narratives that resonate with goal audiences |
|
Knowledge-driven influencer advertising with measurable outcomes |
Makes use of AI instruments and efficiency metrics to ship ROI-focused campaigns tailor-made to enterprise goals |
||
Giant manufacturers and enterprises |
Scalable, data-driven campaigns with inventive integration |
Combines superior expertise and tailor-made methods to drive impactful, multi-platform campaigns |
|
Built-in content material and emotional storytelling |
Crafts campaigns utilizing psychographics and information to foster emotional connections and long-term model loyalty |
||
Bespoke PR and event-driven influencer advertising |
Designs personalized campaigns emphasizing private connections and memorable model experiences |
High
influencer advertising companies stockholm
2025
Greatest For: Small to Medium measurement Manufacturers
Specialization: Genuine storytelling and user-generated content material campaigns.
United Influencers stands out as a dynamic influencer marketing agency that prides itself on fostering genuine connections between manufacturers and audiences. Since its institution in 2015, the company has embraced a mission to revolutionize promoting by way of real storytelling and creativity.
Their strategy emphasizes collaboration, treating shoppers as companions, and performing as an extension of their staff to ship customized methods. Whether or not it’s figuring out the correct influencers or creating impactful campaigns, United Influencers handles each element to make sure manufacturers resonate with their goal audiences.
What units United Influencers aside is their impartial stance, making certain model goals all the time come first. Moderately than being tied to particular influencers, the company focuses on discovering the right match primarily based on every consumer’s distinctive wants. They leverage their experience to craft tailor-made campaigns that align with enterprise objectives, permitting manufacturers to profit from amplified credibility and belief amongst shoppers.
United Influencers additionally excels at serving to manufacturers construct a way of authenticity of their campaigns. Their philosophy underscores the concept shoppers belief people greater than manufacturers, making influencer advertising a highly effective software for creating real connections.
This strategy was exemplified of their collaboration with Eurosko, a number one Scandinavian footwear model. Eurosko sought to spice up engagement and gross sales by utilizing user-generated content to showcase their newest collections in real-world settings.
United Influencers recognized numerous micro- and mid-sized influencers who aligned with Eurosko’s demographic, making certain authenticity and relatability. By managing the marketing campaign’s content material high quality, deadlines, and approvals, the company efficiently executed a multi-channel technique that constructed belief and visibility whereas enhancing viewers engagement.
Greatest For: Giant Manufacturers
Specialization: Knowledge-driven influencer advertising with a concentrate on measurable outcomes.
Treatment Media has established itself as a pacesetter within the influencer advertising house, persistently delivering measurable outcomes to world-class manufacturers since its founding in 2014. Combining data-driven precision with inventive instinct, the company adopts a hybrid mannequin that merges one of the best of expertise and human experience.
Treatment Media isn’t nearly matching influencers to manufacturers—it’s about crafting tailor-made influencer campaigns that resonate deeply with goal audiences whereas making certain a big return on funding. With proprietary AI-powered tools and over a decade of expertise, the company has change into a trusted companion for manufacturers looking for revolutionary influencer marketing strategies that scale successfully.
Their philosophy focuses on accountability and outcomes. From figuring out the correct influencers to optimizing campaigns by way of real-time efficiency metrics, Treatment Media emphasizes transparency and measurable success. This strategy has helped them construct long-term relationships with manufacturers like H&M, Sephora, and Michael Kors, underscoring their capability to ship impactful campaigns throughout numerous industries.
This dedication to excellence is exemplified by their collaboration with Skincity, a distinguished on-line magnificence retailer. Skincity sought to shift from conventional promoting to a extra participating digital strategy that showcased their merchandise in real-life eventualities.
Treatment Media developed a marketing campaign that emphasised peer-to-peer communication, leveraging fastidiously chosen influencers to spotlight Skincity’s numerous product strains, from vegan skincare to skincare-infused make-up. The transition allowed Skincity to construct belief and authenticity whereas aligning their messaging with shopper values.
By specializing in easy, relatable content material equivalent to “high 5 magnificence favorites,” Treatment Media ensured the marketing campaign resonated with audiences, fostering each engagement and gross sales development.
Greatest For: Giant Manufacturers and Enterprises
Specialization: Scalable, data-driven influencer advertising with inventive and technological integration.
Relatable is a global talent agency that transforms ardour into impactful campaigns by way of a seamless mix of creativity, technique, and expertise. With expertise spanning over 25,000 collaborations worldwide, Relatable has perfected the artwork of scaling influencer advertising.
Their full-service strategy covers the whole lot from inventive technique and content material manufacturing to marketing campaign administration and paid media. By leveraging superior in-house expertise and partnerships with platforms like Instagram, TikTok, and YouTube, Relatable ensures exact concentrating on and optimized outcomes, making them a dependable companion for manufacturers looking for measurable success.
What units Relatable aside is its capability to tailor campaigns to the distinctive identification of every model. Their talent-independent strategy permits them to concentrate on aligning influencer content material with model visions, making certain authenticity and most resonance with goal audiences.
Past influencer distribution, their experience extends to content material manufacturing—together with user-generated content material (UGC) and AI-generated content material (AIGC)—in addition to paid media methods. This complete providing permits Relatable to offer cohesive, impactful campaigns that drive engagement and broaden model attain globally.
Their current collaboration with Lumene highlights their capability to attain spectacular outcomes. For the Invisible Illumination make-up collection, Relatable partnered with eight TikTok creators in Sweden to emphasise naturally radiant pores and skin.
By leaning into related makeup trends, the creators showcased key product options by way of participating, relatable content material. The marketing campaign delivered over 2.7 million impressions, 10,500 clicks, and a formidable 33.48% engagement charge, solidifying Relatable’s status for creating data-driven campaigns with exceptional viewers impression.
Greatest For: Giant Manufacturers
Specialization: Built-in content material and manufacturing methods with a concentrate on emotional storytelling.
Since its founding in 2012, We Are Period has grown into Europe’s first hybrid multi-channel community, with eight places of work spanning twelve markets and a staff of over 250 professionals from 35 nationalities. This distinctive “glocal” mannequin permits We Are Period to take care of native experience whereas delivering globally impactful campaigns, making them a standout participant within the digital advertising house.
Their emphasis on storytelling over conventional promoting permits manufacturers to attach emotionally with audiences by way of data-driven insights into demographics and psychographics.
We Are Period’s complete companies mix creators, content material, attain, and manufacturing underneath one roof. Their energy lies in crafting campaigns that evoke feelings and foster significant connections amongst like-minded people. As a wholly-owned subsidiary of RTL and Bertelsmann Group, the company leverages its intensive community to ship campaigns that resonate deeply throughout numerous cultural and geographical contexts.
By providing award-winning initiatives by way of labels like Mesh Collective, they transcend advertising, driving social change and academic impression alongside business success.
One instance of their experience is their long-term collaboration with IKEA. After a profitable YouTube challenge, We Are Period crafted a brand-specific video collection for IKEA’s YouTube channel to draw a youthful demographic.
This weekly collection, that includes company influencers sharing dwelling enchancment and inside design suggestions, tackled sensible questions like selecting the best lighting or rug sizes for varied areas. The collection not solely generated over 600,000 natural views inside six months but in addition grew IKEA’s subscriber base by 17,000 throughout the identical interval.
With greater than 30 movies produced, the marketing campaign demonstrated how considerate content material and relatable creators might seamlessly construct model loyalty.
Greatest For: Manufacturers of all Sizes
Specialization: Bespoke public relations methods and event-driven influencer advertising.
Company is a boutique public relations firm recognized for delivering customized, high-impact options tailor-made to every consumer’s distinctive wants. With experience spanning disaster communication, media relations, investor relations, social media, and influencer advertising, Company provides a complete vary of companies designed to form how your model is perceived.
One in every of their standout qualities is their dedication to customization. At Company, shoppers don’t encounter off-the-shelf options however as an alternative obtain “high fashion” therapy. This ethos is obvious of their capability to seamlessly deal with numerous challenges, from orchestrating product launches and influencer collaborations to managing high-stakes disaster communications.
Their excellence in influencer advertising and occasions is highlighted by current collaborations. For Life, a wellness model, Company organized a mindfulness-themed occasion on the Hale Middle in Stockholm. Individuals skilled the trending “breathwork” follow, immersing themselves in a session designed to reinforce internal well-being whereas showcasing Life’s merchandise.
Equally, Company partnered with Membership Med for a fascinating occasion at Haymarket in Stockholm. The gathering emphasised Membership Med’s all-inclusive choices, unveiled plans for 2024, and introduced the most recent Ski Report. These occasions mirrored Company’s capability to create memorable, impactful experiences that align with their shoppers’ model narratives.
Whether or not it’s crafting a disaster communication plan, constructing investor credibility, or executing flawless occasions, Company delivers outcomes with a meticulous, bespoke strategy.
Greatest For: Small to Midmarket Manufacturers
Specialization: Lengthy-term collaborations with micro-influencers by way of customized teaching and industry-exclusive partnerships.
Influencer Sweden is a novel influencer advertising company that focuses on constructing long-term, results-driven collaborations between micro-influencers and firms. Their strategy emphasizes sustainability and exclusivity, making certain each partnership fosters mutual development and success. In contrast to many companies that merely facilitate one-off collaborations, Influencer Sweden operates with a imaginative and prescient of making symbiotic relationships the place influencers and types develop collectively.
The company’s customized strategy units it aside. Influencer Sweden maintains every day contact with their influencers by way of electronic mail, WhatsApp, and a devoted teaching program that tracks metrics equivalent to engagement charges and credibility scores.
This transparency ensures firms can belief the influencers they collaborate with. By specializing in nano- and micro-influencers, they permit manufacturers to take a position early in rising expertise, locking in cost-effective, industry-exclusive agreements that profit each events because the influencers develop. This mannequin makes Influencer Sweden notably interesting for companies seeking to obtain high-impact advertising with out the premium prices of mega-influencers.
The company’s experience shines by way of in its high-profile collaborations. For the Swedish Magnificence Awards 2023, Influencer Sweden labored with influencers Ida Hedberg and Denisa Pasqu to characterize the model, showcasing their dedication to connecting expertise with impactful alternatives.
Equally, they partnered with influencer Ida Hedberg for a vogue present hosted by Sara Poul Design, held at Café Opera Nightclub.
Occasions like these reveal the company’s capability to mix influencer advertising with memorable experiences that elevate each the manufacturers and the influencers they characterize.
Greatest For: Manufacturers of all Sizes
Specialization: Inclusive influencer advertising with a concentrate on numerous audiences and cultural resonance.
C/O Company focuses on creating impactful campaigns that mix tradition, views, and enterprise acumen to assist manufacturers successfully interact with numerous audiences. Their distinctive focus is on reaching teams equivalent to “Swedes with a overseas background,” making them a standout company in inclusive influencer marketing.
By leveraging their community of over 200 influencers and creators, C/O Company ensures manufacturers join with underrepresented audiences whereas reaching vital conversions and deeper model resonance. Their strategy to influencer advertising includes strategic planning, high-quality execution, and tailoring campaigns to replicate the cultural and private values of the goal teams.
On the core of C/O Company’s methodology is a dedication to range and inclusion, each of their staff and the influencers they characterize. Their companies vary from micro-influencer collaborations and ambassadorships to expertise administration and paid social methods. Each marketing campaign is anchored in in-depth target market evaluation and enhanced by inventive ideas that deeply resonate.
This was exemplified of their collaboration with Adidas for the 2022 European Soccer Championship. C/O Company orchestrated a PR activation titled “My First Soccer Expertise,” geared toward participating households with youngsters. The marketing campaign concerned sending nationwide staff jerseys and private invites addressed on to youngsters, inviting them to a Sweden vs. Brazil match.
By specializing in the youngsters slightly than the dad and mom, the marketing campaign evoked the enjoyment of receiving items, making a memorable expertise for over 60 youngsters and their households. For a lot of, it was their first dwell sports activities occasion, forging lifelong connections to soccer and group whereas showcasing the company’s capability to transcend conventional PR.
Greatest For: Smaller and Midmarket Manufacturers
Specialization: Emotion-driven storytelling and multi-platform influencer campaigns.
Splay One is a dynamic influencer advertising company bridging the hole between manufacturers and their goal audiences since 2013. Specializing in storytelling, Splay One focuses on creating emotional and entertaining content material. By leveraging the Nordics’ most beloved creators, they provide manufacturers a novel solution to construct belief, authenticity, and engagement with their audiences. From YouTube and TikTok to Snapchat, Splay One offers platform-specific methods, enabling manufacturers to succeed in the correct demographics by way of tailor-made, data-driven content material.
What units Splay One aside is their holistic strategy to expertise and content material administration. They prioritize the success of their creators and shoppers by providing a totally geared up system, together with entry to studio areas, social media pattern reviews, and artistic backup.
Whether or not it’s managing branded content productions, growing premium adverts, or brainstorming new methods, Splay One helps creators at each step, making certain campaigns are each revolutionary and efficient.
A testomony to their experience is their marketing campaign for ACO Spotless. Tasked with elevating consciousness in regards to the Spotless product vary, Splay One crafted a dual-strategy strategy that mixed emotional and product-oriented content material.
The emotional content material focused teenagers by addressing actual pores and skin considerations, that includes relatable influencers like IJWTBC, MissLisibell, and Kevin Bang throughout platforms like TikTok, Instagram, and YouTube.
In the meantime, product-focused adverts geared toward dad and mom highlighted the advantages of the Spotless vary. By mixing participating influencer content material with colourful, playful branding, the marketing campaign efficiently related with each teenagers and their dad and mom, leading to heightened consciousness and curiosity within the product.
Key Options to Think about When Selecting an Influencer Advertising and marketing Company in Stockholm
Deciding on the correct influencer advertising company in Stockholm requires cautious consideration of a number of vital elements.
Town’s vibrant digital advertising scene is wealthy with alternatives, however the company you companion with will considerably impression your model’s success. Right here’s what it is best to search for to make sure your campaigns are each impactful and compliant with Sweden’s strict regulatory atmosphere.
Clear Pricing Buildings
Clear pricing is prime when partnering with an influencer advertising company. Understanding the prices upfront helps you allocate your funds successfully and prevents surprising bills.
Companies like United Influencers prioritize readability by providing tailor-made options that align along with your model’s goals. Their dedication to performing as an extension of your staff ensures a clean collaboration course of, permitting you to concentrate on reaching outcomes with out worrying about hidden prices.
ROI-Pushed Methods and Analytics Instruments
An company’s capability to ship measurable outcomes is vital in right this moment’s data-driven advertising panorama. Companies equivalent to Treatment Media excel in crafting campaigns that emphasize accountability and efficiency metrics. With their proprietary AI-powered instruments, they provide real-time insights that allow you to optimize your marketing campaign’s effectiveness.
For instance, Treatment Media’s partnership with Skincity demonstrated how exact information and relatable content material might drive vital engagement and gross sales, proving their experience in ROI-focused methods.
Experience in Platforms and Influencer Niches
Totally different platforms entice completely different audiences, and an company’s experience in leveraging these nuances is essential. Relatable, as an example, seamlessly integrates data-driven methods with inventive content material throughout platforms like Instagram, TikTok, and YouTube. Their collaboration with Lumene, which achieved over 2.7 million impressions, highlights their functionality to align model objectives with the correct influencer niches, delivering impactful outcomes.
Equally, Splay One focuses on creating emotion-driven, multi-platform campaigns, successfully bridging the hole between manufacturers and their audiences by way of channels equivalent to Snapchat, TikTok, Instagram, and YouTube.
Tailor-made Campaigns for Genuine Engagement
Companies that concentrate on personalized methods guarantee a deeper reference to goal audiences. C/O Company stands out for its dedication to inclusive advertising, tailoring campaigns to numerous audiences, equivalent to their impactful collaboration with Adidas for the 2022 European Soccer Championship. By addressing cultural nuances and creating relatable content material, they supply manufacturers with a novel alternative to foster genuine engagement.
Whether or not you’re a small enterprise on the lookout for cost-effective options or a big model looking for scalable methods, evaluating these options will assist you choose an company that aligns along with your objectives and delivers campaigns that resonate within the aggressive Stockholm market.
The Nordic Contact: Tendencies Shaping Influencer Advertising and marketing in Stockholm
Influencer advertising in Stockholm is evolving, with manufacturers and creators more and more specializing in sustainability and ethical partnerships. This shift displays a broader dedication to environmental duty and resonates deeply with the values of Swedish shoppers.
Emphasis on Sustainability and Moral Partnerships
Swedish shoppers are recognized for his or her sturdy environmental consciousness, prompting manufacturers to undertake sustainable practices of their advertising methods. Collaborations with influencers who prioritize eco-friendly existence have change into a key pattern.
As an illustration, Swedish Stockings, a model devoted to sustainable hosiery, partnered with influencer Camille Charrière to launch a set constructed from 86% recycled supplies. This collaboration not solely highlighted the model’s dedication to sustainability but in addition leveraged Charrière’s affect to succeed in a wider, eco-conscious viewers.
Moreover, occasions like Copenhagen Fashion Week have set new requirements by implementing stringent sustainability necessities for taking part manufacturers. This transfer has impressed different vogue weeks, together with these in Stockholm, to contemplate related measures, additional embedding sustainability into the style and influencer advertising industries.
Stockholm Fashion District has taken a management position in selling sustainability by way of initiatives just like the Encouragement for Motion Award, which not too long ago acknowledged Swedish shoe model Icebug for its clear, environmentally accountable practices.
Discovering Your Excellent Stockholm Companion
Stockholm’s influencer advertising companies provide a particular mixture of creativity, cultural perception, and a dedication to authenticity. These companies excel at crafting campaigns that construct significant connections, drive engagement, and align with the values of Swedish audiences.
Whether or not your objective is to reinforce model consciousness, foster belief, or obtain measurable outcomes, Stockholm’s vibrant advertising scene offers a wealth of choices to fit your wants.
To search out one of the best match in your model, begin by defining your goals and figuring out the important thing options you worth, equivalent to clear pricing, ROI-driven methods, or platform experience. Take the time to evaluation every company’s strategy, making certain it aligns along with your model’s imaginative and prescient and target market.
Ceaselessly Requested Questions
What companies do influencer advertising companies in Stockholm sometimes provide?
Stockholm-based companies present a variety of companies, together with marketing campaign technique, influencer matchmaking, content material creation, social media administration, efficiency monitoring, and analytics. Some companies additionally provide occasion administration, expertise administration, and paid media assist to reinforce marketing campaign visibility.
How do I do know if an company is the correct match for my model?
The precise company will align along with your model’s objectives, values, and target market. Consider their previous campaigns, consumer testimonials, and specialization to make sure they’ve expertise in your {industry} and perceive your model’s distinctive wants.
What platforms do Stockholm companies concentrate on?
Most companies focus on platforms like Instagram, TikTok, and YouTube as a result of their excessive engagement charges. Some additionally prolong their experience to Snapchat, LinkedIn, and rising platforms to succeed in particular demographics.
How do Stockholm companies guarantee influencer authenticity?
Companies use superior instruments to investigate engagement charges, viewers demographics, and credibility scores. In addition they preserve private contact with influencers and conduct thorough background checks to make sure real connections between influencers and their followers.
Can small companies afford influencer advertising companies in Stockholm?
Sure, many companies provide versatile packages tailor-made to small companies. By working with micro- or nano-influencers, small companies can launch cost-effective campaigns that also ship vital outcomes.
What industries profit probably the most from influencer advertising in Stockholm?
Industries equivalent to vogue, magnificence, expertise, wellness, and meals see nice success with influencer advertising. Nevertheless, any {industry} seeking to construct belief and join with a focused viewers can profit from this strategy.
How lengthy does it take to see outcomes from influencer advertising campaigns?
Outcomes can range relying on the marketing campaign’s goals and scope. Whereas model consciousness and engagement metrics might present enchancment inside weeks, conversions and long-term ROI usually take a couple of months to materialize.
What ought to I contemplate when selecting an influencer advertising company in Stockholm?
To pick one of the best company in your model, preserve the next in thoughts:
- Outline your objectives and funds.
- Assess the company’s specialization and expertise in your {industry}.
- Assessment previous campaigns and case research for confirmed success.
- Guarantee they provide clear pricing and clear deliverables.
- Test for experience in platforms and influencer niches related to your viewers.
- Consider their analytics and efficiency monitoring capabilities.
What are the advantages of working with Stockholm-based companies?
Collaborating with Stockholm companies offers a number of benefits:
- Deep cultural understanding of Nordic markets.
- Experience in crafting genuine and relatable campaigns.
- Entry to a community of high-quality influencers with engaged audiences.
- Sturdy emphasis on sustainability and moral partnerships.
- Confirmed capability to mix creativity with data-driven methods.
- Familiarity with Sweden’s regulatory and compliance necessities.