Google announced new purchasing options by way of Google Lens to assist with in-store purchasing and native purchasing. Google mentioned, “Google Lens can shortly present you product insights tailor-made to the shop you are in. Simply snap a photograph to search out product data, comparable merchandise in-stock, whether or not a retailer’s worth is aggressive and shopper opinions.”
That is obtainable for US Google App customers who’ve their location companies enabled.
It will shortly convey up product data, comparable merchandise in-stock, present you if the shop’s worth is a deal or not and shopper opinions from Google Search.
Here’s a GIF of it in motion:
Here’s a static picture of the steps:
Google’s blurp concerning the AI and its Buying Graph:
This new replace is made doable by main developments in our AI picture recognition know-how. It’s powered by the Buying Graph’s 45 billion+ product listings, in-stock stock information from a spread of outlets and our Gemini fashions to convey you a wholly new approach to store in-store. Seventy two p.c of People say they use their smartphone whereas purchasing in-store, and greater than half say they’ve left a retailer empty-handed as a result of they didn’t really feel assured sufficient to purchase. This new characteristic may give customers the knowledge and confidence they should decide on the spot.
Discussion board dialogue at X.
