Google appears to be including hyperlinks to assessment publishers if you hover over a number of the product outcomes, common merchandise, snippets. The hyperlinks present solely after the field expands, and it features a snippet of content material after which a hyperlink to the supply. To be clear, this does not simply present for the favored merchandise outcomes, but additionally offers part and others.
This was noticed by Sachin Patel who posted some examples on X – I used to be in a position to replicate this for the question [diapers]. Right here is my screenshot:
Here’s a GIF of it in motion:
Listed here are extra – the place they present within the Google e-commerce card UX:
Merchandise within the prime suggestions with the ‘Well-liked’ tag now function an article hyperlink beneath the product that results in a assessment (it could be previous, however I simply observed it right this moment). @rustybrick @brodieseo pic.twitter.com/j4sTC8PlC1
— Sachin Patel (@SachuPatel53124) February 12, 2025
I ponder what the click-through price on these hyperlinks are. 🙂
Discussion board dialogue at X.