Google is testing exhibiting Native Service Advertisements straight within the Google native pack. They’re labeled as sponsored, however they will now present on the prime of backside of the native pack.
Len Raleigh noticed this modification and posted some examples on X after which Anthony Higman additionally confirmed it’s new and posted different examples on X. Anthony added that he “began seeing them for branded search with corporations with a number of areas a few weeks again. However have NOT seen them on an unbranded search on the principle map pack. Wild occasions.”
Right here is Len’s screenshot:
While you click on on it, you see this:
In distinction, that is what I see for a related question, with the LSA part above the native pack:
Right here is Anthony Higman’s screenshot:
This can be a massive deal for native packs, native web optimization, and native adverts.
Unbranded search on cell. Simply examined a number of cities and niches.
Houston Plumber: pic.twitter.com/guCXt8hhJ1
— Len (@lenraleigh) November 25, 2024
Discussion board dialogue at X.