Google introduced that Google Merchant Center Next, the up to date model of Google Service provider Heart it introduced at Google Advertising and marketing Dwell in 2023, is now coming to all retailers this month. Google has already begun notifying retailers and advertisers of this by way of electronic mail and can proceed to take action over the month.
Google posted on X and wrote, “Service provider Heart Subsequent, which was introduced at GML 2023, has already began rolling out for brand spanking new customers and for a lot of current ones.” “Beginning this July, it’s lastly coming to all service provider accounts, with a refreshed consumer interface, reinvented advanced options and new experiences. Customers nonetheless on the basic Service provider Heart are presently being notified when the brand new expertise is prepared for them,” Google added.
Service provider Heart Subsequent is an up to date, “more energizing” consumer interface for Service provider Heart, simplifying our platform for companies to handle how their merchandise present up on Google. Service provider Heart Subsequent is simpler to make use of, permits you to management how your merchandise seem throughout Google, and provides you precious insights about your online business, merchandise, and market. We’ll proceed to construct extra options and enhancements into this redesigned expertise, Google wrote.
Menachem Ani posted some screenshots of the communication he obtained about this a number of days in the past on X:
Additionally, ensure to learn Anu Adegbola’s Why advertisers aren’t happy about Google Merchant Center Next.
Prepared or not, right here it comes.
Discussion board dialogue at X.