Google will change the way it estimates its supply instances by Google Service provider Heart. Beginning on April 9, Google will take a look at minimal [min_handling_time]and most [max_handling_time] attributes for processing time in your product information for Procuring advertisements and free listings.
“It will permit you to present extra correct estimated supply instances to clients on Google,” Google wrote.
Google despatched this e mail to retailers utilizing Google Service provider Heart and Thomas Eccel posted a screenshot of the e-mail on X. The e-mail says:
Beginning April 9, 2024, we’ll use the minimal [min_handling_time] and most [max_handling_time] attributes for processing time in your product information for Procuring advertisements and free listings. It will permit you to present extra correct estimated supply instances to clients on Google.
What it’s important to do:
If you happen to present processing time info immediately in your product information, overview your transport attributes to make sure they’re correct and replace them by April 9, 2024.
It will assist present the proper estimated supply instances on your merchandise.
Google has this “Assessment processing time” button to click on on to see the change. Here’s a screenshot of the e-mail:
Google added these estimates again in 2021 when Google started having Merchant Center calculate shipping speeds.
Additionally, Google clarified when to make use of FreeReturn versus ReturnShippingFees as worth for returnFees for product returns within the product structured data documentation.
Discussion board dialogue at X.
