A detrimental search engine marketing query got here up within the final Google search engine marketing workplace hours on the subject of sending “unhealthy actor” pretend site visitors to a website, to make the vacation spot website look extra questionable in Google’s eyes. Martin Splitt from Google stated that sending such site visitors to a website wouldn’t negatively influence the vacation spot website.
Martin Splitt stated, “simply by sending site visitors from questionable sources to a website, that website will not be tainted.”
This query got here up on the 18:48 mark within the video. The query was, “Do I’ve to be involved about unhealthy actors attempting to make our website seem untrustworthy by sending spam or site visitors to my website, since website trustworthiness is binary.”
Martin stated, that firstly, “it is probably not binary.” That trustworthiness in Google Search isn’t binary. I feel the confusion there may be about trusting a sitemap file’s lastmod date, that particularly is a sure or no – however not trusting a website normally.
Then Martin stated, “and simply by sending site visitors from questionable sources to a website, that website will not be tainted.”
What can harm is “if a website does you realize spam content material or has malware on it these form of issues that is an issue, sure,” Martin stated.
“However no one will get to decide on or management the place site visitors or hyperlinks are coming from so, that is not one thing that Google search will take a look at to evaluate a web site’s trustworthiness,” he ended with.
Right here is that video:
Discussion board dialogue at YouTube.