Google is testing including a brand new wealthy outcome kind to the search outcomes snippet named “Store close by.” The store close by hyperlink will open the Google Enterprise Profile of the enterprise’s web site.
We’ve seen related snippets earlier than with city names in the snippets and likewise shop nearby features however it is a variation of that, I imagine.
This new one was posted by SERP Alerts (Brodie Clark) on X and SERP notes, here’s a screenshot:
Right here is the video of this in motion:
This native web optimization check appears to work fairly effectively. A ‘store close by’ wealthy result’s showing for some eComm shops, triggering the GBP hover panel for the closest retailer to indicate. The quick loading panel on cellular works effectively. Particulars: https://t.co/WupmipgeQg cc @DarrenShaw_ @mblumenthal pic.twitter.com/Hid1O0SU3U
— SERP Alert (@SERPalerts) October 21, 2024
Discussion board dialogue at X.
Be aware: This was pre-written and scheduled to be posted right this moment, I’m currently offline for Simchat Torah.